Wynk Music Crosses 50 million Users Milestone

Wynk Music, the OTT music app from Bharti Airtel (“Airtel”), today said that it has crossed the 50 million app installs mark, underlining its growing popularity amongst music lovers in India. 

Wynk music now plays appx. one billion songs per month. The app has seen number of daily songs streamed grow by 200% over the last one year and its users are spending more average daily time on the app. 

As per App Annie data, Wynk now has the highest* number of active daily users in its category. It also has the largest* share of category time amongst all music streaming apps in India. The average daily time spent on the app by users has grown by 25% over last year, making Wynk one of the most active mobile apps in India across all categories.

Wynk is amongst the most downloaded music streaming apps in India with close to 100,000 daily installs. 45% of the overall Wynk users are non-Airtel customers, making it one of the largest carrier agnostic platforms from a telco globally. 

Kartik Sheth, CEO – Wynk said, “This milestone is a testament to the love we get from our users and we want to thank them for their support in making this exciting journey possible. We remain obsessed with delivering the best experience to our users and will continue to bring more in-app innovations and make significant investments to raise the bar further. Also, at Wynk we are very proud to have contributed to the cause of curbing piracy by bringing music to users in a convenient and affordable manner.”

Bezel-less' nubia Z11 Now Available In Scintillating Gray

nubia announced the launch of its highly acclaimed ‘Bezel-less’ smartphone Z11 in scintillating Gray.  Aimed at the millennial photography populace, nubia Z11 embodies DSLR level of photography with a dapper touch. The scintillating dapper Gray colour nubia Z11 which will be available in the Indian market in exclusive partnership with Amazon.in. 

The Bezel-less device, nubia Z11 is its flagship smartphone features, Frame interactive Technology 2.0 (FiT 2.0) with revolutionary Handheld Electronic Aperture, ushering in a new dimension for experiencing the digital world. With new interaction, the nubia Z11 breaks new ground in mobile photography, enabling users to take DSLR-grade images.

The new smartphone runs on nubia UI 4.0 based on Android 6.0 Marshmallow and comes with hybrid dual-SIM which means it supports one micro-SIM and another either nano-SIM or microSD card. Under the hood, the phone is powered by a Qualcomm Snapdragon 820 processor with 6GB of RAM and 64GB of internal storage. Users will still be able to expand up to 200GB via microSD. In terms of photography, the new smartphone comes with a 16-megapixel rear-facing camera which uses a Sony IMX298 sensor.

The camera features an aperture of f/2.0, software optical image stabilization (OIS) and phase detection autofocus (PDAF). Accompanying the 16-megapixel camera on the back is a fingerprint sensor. It also comes with USB Type-C and a 3,000 mAh battery with Qualcomm Quick Charge 3.0 support. It offers connectivity options such as Bluetooth, GPS, Glonass, Wi-Fi 802.11 a/b/g/n/ac, 4G, GPS / A-GPS, 3G, and USB Type-C. It measures 151.8x72.3x7.5mm, and weighs 162 grams.

The nubia Z11 will be available in India priced at Rs. 29,999/- on Amazon.in starting today

ZTE B860H STB Wins Best Consumer Device at TV Connect

ZTE Corporation a major international provider of telecommunications, enterprise and consumer technology solutions for the Mobile Internet, today announced that its ZXV10 B860H Android TV set-top box (STB) has won the Best Consumer Device Award at TV Connect, London, one of the world’s premier TV Industry Awards, issued by Informa. Integrating 4K video, supporting leading closed caption subtitle technology, and able to be extended as a smart home gateway and home cloud storage, the STB was praised for its innovative technology and strong integration capabilities. 

The B860H is an advanced STB, which integrates the industry-leading super 4-core central processing unit (CPU) and 5-core graphics processing unit (GPU) to realize ultra-high definition (UHD) 4K (4K×2K@60 frames per second (fps) 10-Bit colour) and provide users with an industry leading video experience. It utilises a Google Android TV system and Java virtual machine (JVM), making it compatible with Android applications, which integrate with ZTE’s Smart Home, such as Multi-Screen, HD Video Call, Family Album, Home IoT Network, Voice Assistant.

The B860H adopts Amlogic system on a chip (SOC) with 64 bit CPU architecture, 8GB Flash, 2GB RAM, which guarantees that the system and applications run smoothly, and provides 802.11AC 2*2 Wi-Fi wireless and RJ-45,10/100M wire access, supports Bluetooth 4.1, which enable Bluetooth remote and D-PAD connecting.

OPPO Company Sacks Chinese Employee For Tearing India Flag

Chinese smartphone maker Oppo today sacked one of its employees Suhahu for allegedly tearing a photograph of the India flag in the offices premises in Noida. Suhahu, a Chinese national, tore the photo of the flag which was pasted on a wall and threw it in a dustbin. Oppo's action comes a day after the incident kicked up a furore and thousands of employees protested against Suhahu's act of disrespect towards the national flag.

It said that Oppo has deep respect for India and its culture and the company continues to obey the applicable laws and regulations in India and will not tolerate any misconduct. The company saw massive protests over the Chinese national's action. He is a production manager in the company's Noida sector 63 office.

Protests began outside the company's office on Monday evening after Suhahu allegedly tore a poster with a picture of the India flag which was pasted on a wall of the office. The flag was put up on the wall on January 26, when the company celebrated Republic Day.

Many workers on Tuesday assembled and protested outside the company office against the company management for disrespecting the national flag, demanded suspension and strict police action against Suhahu. The area was cleared after senior officers of the district administration intervened. Police registered a case for showing disrespect to the national flag, based on a complaint filed by the company employees against Suhahu.

Superintendent of Police (City) Dinesh Yadav told IANS that the employees were already sore over their grievances not being addressed by the executives, such as defaulting on overtime payment, violation of labour laws, security and other issues. He said the police on Wednesday examined the CCTV of the production house and company on the incident.

Senior officials, including Yadav, District Magistrate NP Singh as well as the Labour Commissioner held a meeting with the Oppo executives. Earlier, China said it expected that the rights of the Chinese companies as well as the employees would be protected in India.

Talking to reporters in Beijing, Chinese Foreign Ministry Spokesperson Lu Kang said the Chinese government expects Chinese firms to follow local laws and respect local practices and customs. Lu also said the Chinese company was in touch with the police.


Source: IndiaToday

4G VoLTE enabled smartphone Wish A41 Launched at INR 5840

Further strengthening its 4G portfolio to support the government’s ambitious ‘Digital India’ initiative, itel Mobile from Transsion Holdings has launched Wish A41 at an unbelievable price of INR 5,840.
In the existing portfolio, the brand offers two other 4G VoLTE enabled smartphones viz. it1518 and it1520.

It offers great features such as ‘Multiple Account’ apps and ‘SmartKey’. ‘Multiple Account’ which allows users to log in with two different accounts on popular social media platforms such as WhatsApp, Facebook, and Instagram. On the other hand, the ‘SmartKey’ feature enables them to conveniently perform functions such as taking screenshots, disconnecting calls, and taking pictures with a single click.

Wish A41 operates on 1.3 GHz Quad-core processor coupled with 1 GB RAM and an internal storage space of 8GB, which can be expanded up to 32GB. The Wish A41 features a 5” FWVGA screen and Android 6.0 Marshmallow, and is powered by a longer-lasting 2400 mAh battery. It sports a 5MP autofocus rear camera and 2MP front camera both with flash.

The phone also comes loaded with an advanced SOS feature which, upon activation, takes pictures from both the cameras and sends it to emergency contacts along with a 5 second voice recording. The smartphone comes in trendy shades of Champagne, Calx, and Rose Gold.

That's not all. The company has committed 100-days replacement warranty on all its products. Will you buy it/

Qualcomm Snapdragon 835 Mobile Platform Powers Gigabit LTE And Immersive Experiences On Samsung Galaxy S8

Qualcomm Technologies today announced that its premium mobile platform is powering Samsung’s latest and most sophisticated flagship smartphone, the Samsung Galaxy S8, for select regions. The Samsung Galaxy S8 is powered by the Qualcomm Snapdrago 835 Mobile Platform, featuring the first commercial SoC manufactured using 10nm FinFET technology, and which integrates the Snapdragon X16 LTE modem. This powerful platform allows the Galaxy S8 to support Gigabit LTE, for fiber-optic Internet speeds on the go, and more consistent mobile data performance in more places. 

The Galaxy S8 is the first smartphone to feature Qualcomm TruSignal adaptive antenna tuning technology for carrier aggregation, designed to deliver a more consistent voice and data experience, indoors and outdoors. The Snapdragon 835 is roughly 35 percent smaller in package size and consumes roughly 25 percent less power compared to the previous generation flagship processor, which equates to longer battery life and a thinner design. The processor also supports next-generation immersive entertainment experiences, such as mobile virtual reality (VR), with leading edge still and video capture.

The Snapdragon 835 Mobile Platform offers improved processing power and performance with the new Qualcomm® Kryo 280 CPU and Qualcomm Hexagon 682 DSP, and is designed to simultaneously meet the high performance demands, thermal limits and power efficiency constraints of the next-generation VR designs, like the Samsung Gear VR for Galaxy S8. Snapdragon 835 delivers up to a 25 percent increase in 3D graphics rendering performance with the Qualcomm Adreno 540 GPU compared to Adreno 530. Snapdragon 835 also supports object and scene-based 3D audio as well as visually immersive 4K Ultra HD premium (HDR10) video, that enables the Samsung Galaxy S8 to play HDR movies and other types of videos from major content publishers.

At the core of the capture experience is the Qualcomm Spectra 180 ISP, featuring dual 14-bit ISPs that supports the Galaxy S8 8MP front camera and 12MP rear camera for the ultimate photography and ultra-high definition videography experience. Both still and video capture experiences are enhanced with advanced auto-focus technologies along with HDR true-to-life colors and perceptual quantization video encoding.  The Snapdragon 835 also features the Qualcomm Haven security platform with enhanced security for biometrics and device attestation, which can be experienced in the Galaxy S8. The Galaxy S8’s signal performance, power efficiency and thermal performance are enhanced by an advanced RF front-end which includes Qualcomm Technologies’ envelope tracker, impedance tuner, diversity receive modules, aperture tuners, low-noise amplifiers, extractor and BAW filter.

Image source: The Sun

Panasonic Launches Eluga Ray Max, Eluga Ray X smartphones with Arbo AI assistant

Panasonic has launched two new smartphones  in India,  the Eluga Ray Max and Eluga Ray X and they come with Arbo AI assistant. The Panasonic smartphones Eluga Ray Max and Eluga Ray X available exclusively on Flipkart priced at Rs. 11,499 (32GB), Rs.12,499 (64GB) and Rs. 8,999 respectively.

The Eluga Ray Max weighs a mere 165 gms and sports a 16 MP rear camera with professional mode and an 8 MP front camera with a selfie flash, a feature which enables the user to take perfect selfies even in the darkest spots. The Eluga Ray Max is powered by 1.4GHz 64bit Octa Core Qualcomm Snapdragon Processor paired with 4GB RAM and comes with 64GB and 32GB internal memory variants that can be expanded up to 128GB. It is also equipped with a Front Finger Print Sensor in collaboration with ‘Android for work’ which provides the smartphone with an impenetrable security that can be surpassed only by the designated user.

The Eluga Ray Max and Eluga Ray X runs on an Android 6.0 (Marshmallow) platform, featuring a metal unibody along with USB 2.0 with OTG support, Ambient Light sensor, Accelerometer, Proximity sensor and houses a battery capacity of 3000mAh with Qualcomm Quick Charge 3.0 and 4000mAh respectively. The 4G and VOLTE enabled smartphones - Eluga Ray Max and Eluga Ray X with premium look comes with 5.2-inch and 5.5-inch IPS LCD Screen respectively and will be available in Gold and Space grey colour.

Picture: India Today

Specifications and schematics of Samsung Galaxy Note 8 leaked

There has been a lot of buzz around the Galaxy S8 and in just a couple of days the flagship smartphone will go official. Almost everything about the upcoming device has been revealed, however that is not the only high-end smartphone from the Korean tech giant.

The Note series has been one of the most popular devices and last year, the Galaxy Note 7 saw an unfateful death due to bad implementation of the battery. This year however, expectations are higher than ever. All eyes are going to be on the new Note 8 and Samsung will have to pull of something brilliant to gain its consumer’s trust.

Early leaks of the upcoming handset have emerged and its fair to say, it sounds promising. The Note 8 could be powered by a Snapdragon 835 processor or Samsung’s new Exynos 9-series chipset, depending on the region. The leak also says 6GB of RAM, up to 256GB of internal storage, a 6.4-inch QHD+ or 4K Super AMOLED display.

Schematics of the handset have also leaked which reveal that the Note 8 could come with a curved display similar to the Galaxy S8 including minimal top and bottom bezels. However it will be sharper. There will be an iris sensor, Samsung’s Bixby assistant, just as it is predicted for the Galaxy S8. It will also feature a 3.5mm headphone jack, a USB Type-C port, and of course the S Pen.

Source: Tech 2

MuveAcoustics Launches Portable Speakers In India

Zeeva Electronics, after successfully launching its Drive in-ear earphones in India has now rolled out its portable speakers for music lovers. MuveAcoustics A-Star and A-Plus speakers are a veritable treat for those who like to keep high-quality speakers handy with them and enjoy lilting tunes whenever possible. Priced at Rs. 3,999 and Rs 2,999, respectively in India, the distinctive style speakers are crafted to suit all your entertainment needs.

Features of A-Star
•    Indulge in a wireless audio experience via Bluetooth streaming
•    Captivating sound with powerful bass
•    Durable body construction including IPX-6 water resistance rating and integrated rotary strap for full mobility
•    User-friendly design with intuitive interface
•    Long-lasting rechargeable battery that gives up to 6 hours of play time

Features of A-Plus
•    Indulge in a wireless audio experience via Bluetooth streaming
•    Powerful and inspiring sound with deep bass
•    Compact body equipped with an industrial grade nylon strap
•    Long-lasting rechargeable battery that gives up to 7 hours of play time
•    Connector Type: Bluetooth, Aux-In

The products are exclusively available on Amazon & Croma. The company launched MuveAcoustics in partnership with Virat Kohli, the personal lifestyle audio brand for urban consumers in January 2017. MuveAcoustics’ extensive product catalogue features innovative audio solutions designed specifically to meet the evolving requirements of the new-age consumer.

Now get the Video Calling Experience on the all new Micromax Spark VDEO

Micromax is introducing one of its most successful and all-rounder series ‘Spark’ with the Google Duo experience, exclusively available on Snapdeal from 24th March 2017. The smartphone powered by Qualcomm quad core processor has a stylish premium design, with 5 MP rear camera and 2 MP front camera and is sure to make the heads turn. 

Combining superior performance of the successful Spark series with the aim of providing seamless video calling experience; Micromax Spark Vdeo offers 4G VoLTE, Android Marshmallow and aims to make the video calling experience available to larger set of audience, enabling the first time smartphone users to skip texting and directly move to video calling experience. Should there be a need to text, the smartphone gives the user an option to text in 12 regional languages as well.

The Spark series from Micromax is already a big hit with consumers with its earlier four smartphones selling more than 2 million units and has garnered excellent consumer feedback with over 94% users recommending the product. Couple that with the response to the Micromax Vdeo series that has recorded 20% activations of Google Duo being used. The Vdeo range of smartphones contribute around 25% of our affordable smartphone sales and have captured 5% market share in the affordable smartphone category. With the launch of Spark Vdeo smartphone, the company is all set to outdo the massive success of both Spark and Vdeo series.

Feel the presence of your loved ones, like they are actually with you, on the impressive 11.43 cm (4.5inch) screen of Spark Vdeo. It is coupled with a 5MP rear camera and a 2MP front camera making it easier to capture memories on the go. With the 8GB ROM and the 4G VoLTE capability, the smartphones ensures that users never have to wait for webpages to load or experience any lag during video calls! The phone is powered by 1,800 mAh battery.

Xiaomi Mi 6 Press Renders Leaked

Recently, a leaked image of the Xiaomi Mi 6 tipped the arrival of a dual camera setup at the back. Now, fresh renders further testify the same feature, while also revealing other design details. The Xiaomi Mi 6 flagship has been subjected to many delays, however the latest leak hints at an April 11 launch date. 

The images were leaked on Weibo, and Techiestate. The pure black variant shown in the images reiterates the chamfered edges design at the back. The images also show that the volume and power buttons are housed on the right edge of the Mi 6. Furthremore, the Xiaomi Mi 6 has the flash located first on the left edge, followed by the two camera sensors at the back in one horizontal line. The report also points to an April 11 launch for the Xiaomi Mi 6.

According to earlier reports, the Xiaomi Mi 6 is expected to come in three variants, and the premium variant is expected to sport a dual curved display as well. The flagship was earlier tipped to initially launch with a Snapdragon 821 SoC, and it was said the launch of the most premium Xiaomi Mi 6 with the Snapdraagon 835 SoC could be delayed till May this year.

As for specifications, the most premium variant of the Xiaomi Mi 6 has been tipped to sport a Quad HD 2K OLED display with dual curved edges, 6GB of RAM, 256GB of inbuilt storage, and dual rear camera setup. The most basic variant was tipped to sport 4GB of RAM, and 64GB inbuilt storage. Previous leaks suggest that the handset will house a 4000mAh battery and be priced at around CNY 2,499 (roughly Rs. 25,000).

Source: NDTV

Ricoh Unveils New Hybrid A4 MFP Which Can Print On A3 Paper

Ricoh India Ltd, a leader in the field of Imaging Solutions and IT Services has announced the launch of its new hybrid MFP Model MP305+SP, a smart A4 monochrome device with A3 capability. Positioned as ‘intelligent and super compact’ MFP, the new age device comes with innovative features and improved operational efficiency. 

The super compact design enables it to be installed anywhere including office desks and counter tops. With its ingenious noise reduction and heat exhaust features, the device offers near silent operation for a more comfortable working environment. Further, attributes including carefully designed narrow bypass tray, rounded edges, ergonomic handles, and covered interface ports make it ideal for small and medium- sized offices.

To simplify operation, the device comes with advanced controller that provides a host of features like easy driver installation, enhanced scan to URL, Quick authentication, customizable user & device usage management and many more workflow enhancements. The device comes with a second-generation 10.1 inch Smart Android Operation Panel powered by Intel Processors and intuitive user interface, boosts productivity. The built-in Quick UI apps help users to carry out tasks seamlessly.

Effortlessly productive with first page printed in 4.9 seconds and running at 30 ppm, it can complete a typical 5 page job in just 15 seconds. The “Quite Mode” allows users to print with reduced noise by adjusting the speed to 15ppm.

Inexpensive to run with an all-in-one solution-ready configuration, The Ricoh MP305+SP is available at MRP of 172,830/- across India.

Lenovo offers its customers a super-efficient PC after-sales services

Lenovo, the world’s No. 1 PC brand, is enhancing its PC after-sales service with its new ‘Quick Response Time’ initiative. Believe it or not, it guarantees a response within 30 minutes of lodging a query or complaint. 

This new initiative is aligned with Lenovo’s promise of providing highly differentiated and easily accessible service across diverse consumer preferred channels - Twitter, app, call center and its service centers. Customers can also schedule a call-back from the Toll free number or avail personalized self-service by logging on to the dedicated services website.

Lenovo’s upgraded aftersales service takes into account the changing lifestyle and needs of its customers. While it is important to provide guarantee or warranty on a product, it is equally important to deliver a holistic brand experience through ease of access and quick response.

Lenovo boasts of a wide footprint of 150 PC service centers where customers can walk-in with their devices for any complaints or check-ups. The company has an additional 177 authorized onsite centers that map 29,000 pin codes across India.

Samsung Launches Its Mobile Payments Service Samsung Pay in India

Samsung Electronics today announced the launch of its flagship mobile payments service, Samsung Pay, in India. Simple and Secure, Samsung Pay can be used to make purchases almost everywhere you can swipe or tap your debit or credit card to make payments.

Apart from allowing users in India to simply tap and pay on the go using their registered cards, Samsung Pay has integrated Paytm as well as the government’s Unified Payments Interface into the app. Samsung has also created a unique digital payment ecosystem by partnering with a number of issuers and card networks. Our Card Network and Issuer partners include Visa, MasterCard, American Express, Axis Bank, HDFC Bank, ICICI Bank, SBI Card and Standard Chartered Bank. Citibank India is a forthcoming issuer and its credit cards will be live on Samsung Pay shortly.

Samsung Pay is a highly secure platform as it works with three levels of security—fingerprint authentication, card tokenization and Samsung’s defense-grade mobile security platform Samsung KNOX.

To launch Samsung Pay, a user needs to swipe up on an eligible Samsung Galaxy smartphone, select the card, authenticate using a fingerprint or PIN and bring the phone near the Point of Sale terminal.

Samsung Pay works with Samsung’s patented Magnetic Secure Transmission (MST) technology as well as with Near Field Communication (NFC). MST replicates a card swipe by wirelessly transmitting magnetic waves from the supported Samsung device to a standard card reader. Through MST, Samsung pay will work seamlessly on a majority of Point of Sale terminals in India.

With its ‘Make for India’ initiative, Samsung is committed to building tailored products and services, customized to meet the needs of Indian consumers. Samsung Pay provides a mobile payment option built natively on the Unified Payment Interface (UPI), a payment system launched by the National Payments Corporation of India. The Samsung Pay UPI solution is powered by Axis Bank and facilitates peer-to-peer (P2P) transfer of funds between bank accounts on a mobile platform instantly. This is an upcoming feature within Samsung Pay.

Samsung Pay also allows Indian consumers to integrate their Paytm accounts into Samsung Pay, enabling them to pay by scanning QR codes securely, generating one-time codes for merchant payments and also do peer to peer money transfers.

Samsung Pay will also be available on the Samsung Gear S3 Smartwatch shortly, allowing users to pay through their wearable device. Samsung Pay is currently available on Galaxy S7 edge, Galaxy S7, Galaxy Note 5, Galaxy S6 edge+, Galaxy A5 (2016), Galaxy A7 (2016), Galaxy A5 (2017) and Galaxy A7 (2017).

Coolpad Launches Note 5 Lite In India At Rs 8199

Coolpad has unveiled the Note 5 Lite, the next edition of their widely popular fingerprint smartphone Note 5. It is another addition to the note series known for its elegant design, superior technology. The newly launched phone sports a sleek metal body combined with an 8-megapixel front camera integrated with a fingerprint scanner at the rear. The phone will be exclusively available on Amazon.in at a price of INR 8,199. It will be available in variants of gold and grey colors and is available via open sale.

On the side-lines of the launch, the company unveiled its strategy to further consolidate its leadership status in the online smartphone category. Continuing its focus on building deeper connect with consumers, the company has planned for 3 successive launches pre- Diwali. With an aggressive product strategy lined up, the company aims to be ranked No 1 exclusive handset brands on Amazon.in. by this year end.

The device is powered with 3GB of RAM and 16GB of flash storage along with expandable memory using a microSD card. It bears a 13-megapixel auto focus rear camera and 8 mega pixel camera, both equipped with LED flash light allowing it capture good selfies in low light condition. The Note 5 Lite also uses an aluminium magnesium alloy making it durable and sturdy yet light weight at 148g. It is available with 5- inch HD IPS display (1280X970), with a dimension of 145.3*72.3*8.7mm, which is perfect for one hand use. The tastefully traced thin metal rims around the back, gives this handset a premium look. It comes with scratch resistant, 2.5D curved glass on top of its display.

Coming to the specifications, it is powered by 64 bit 1.0 GHz quad core MediaTek MT6735CP processor, assisted by Mali – T720 GPU and 3GB of RAM. It runs on Android 6.0 and is powered by a 2500mAh non-removable battery, with a stand by time for upto 200H. The connectivity options include 4G LTE, 3G / HSPA+, EDGE / GPRS, Wi-Fi 802.11 b/g/n, Bluetooth 4.0, GPS, Micro USB port and 3.5mm audio jack.

Idea-Vodafone merger: The $23 bn deal

The $23 billion Vodafone-Idea Cellular merger, which is touted to become India’s largest telecom firm, has cleared just one hurdle in the intense war simmering in the sector after the entry of Reliance Jio in September.

The move towards consolidation by Idea and Vodafone as announced on Monday with their merger has shaken the arena and more such mergers are expected.

However, Idea and Vodafone have a few stiles to leap over, even with the size the merged entity commands.

Vodafone and Idea Cellular have clear brand identities. British telecom major Vodafone is seen as ultra modern which is preferred by customers in the cities across the country. This image is also because the MNC has a confident urban image, says Siddharth Shekhar Singh, Associate Professor of Marketing, Indian School of Business (ISB). Idea, on the other hand, has an earthy and rustic image. What will the merged identity be – a balance of both or focus on the rural or city aspect?

The image chosen by the merged identity may not go down well with its customers, feels Singh, as it has to co-opt customers from opposing end of the spectrum. “A lot will depend on the brand resonance of the merged identities,” he said.

Source: Firstpost

HTC Launches HTC Sense Companion

HTC Corporation, a leading innovator in mobile and virtual reality technology has announced the launch of HTC Sense Companion on its recently launched flagship smartphones HTC U Ultra and HTC U Play. The HTC sense companion has successfully completed initial feature testing early, and it’s beginning to roll out now and over the coming 1 to 2 weeks from the Google Play store. 

Initial features include helpful recommendations to improve device performance, reminders to charge or bring a battery bank for a long day out, time estimates for arrival when driving in traffic, and clothing and accessory suggestions based on weather conditions. We’ll be rapidly introducing new features, and in the coming days and in few weeks, we’ll be introducing restaurant recommendations based on your location, fitness reports based on total step counts and distances moved, points of interest suggestions based on your travel schedule and location, and more.

Additional language support will roll out over the coming days. Due to the global nature of the roll out, some users could not see cards pushed from the server. Simply update the HTC Sense Companion app from the Google Play store, re-launch it, and log in, and you will see default cards to introduce features. More cards will begin to appear over the coming days as HTC Sense Companion learns from you and your actions. The Google Play store staggers the rollout of apps in a way that can take up to 1 to 2 weeks to reach everyone.

Jabra Launches New Mono Bluetooth Headset Jabra Talk 2

Jabra, the leading manufacturer of innovative sound solutions has introduced a new easy-to-use Bluetooth headset, Jabra Talk 2. This marks the next generation of Jabra Talk – one of the leading and best-selling headsets from Jabra. The state-of-the-art mono headset, builds on the success of Jabra Talk and has been developed using Jabra’s unique heritage and unrivalled R&D expertise within optimal solutions for mobile. 

Every call made or received via Jabra Talk 2, comes through in excellent HD quality. A crisp, clear sound, with no disruptions – which delivers a better call experience for users – anywhere, anytime. The headset also benefits from a useful noise filtering mic, which cancels out annoying background sounds. This improves call clarity and ensures the other party hears only your voice, which makes it suited for conference calls and conversations. What’s more, it is compatible with any Bluetooth enabled device.

Helping to improve productivity and call efficiency – Jabra Talk 2 permits all day use when in the car or on-the-go. Its dependable battery capabilities allows up to 9 hours of talk/music time on a single charge and up to 9 days standby time. Get more from your Jabra Talk 2 by using the smartphone app, Jabra Assist. Available to download on iOS and Android, it comes loaded with extra features and boasts setup guidance which offers step-by-step instructions on the pairing process. It helps you keep track of the remaining talk time left on your device too, by providing a useful, visual indicator.

Features and Specifications:
•    Bluetooth version 4.0
•    HD Voice for clearer conversations
•    Secure and comfortable fit with flexible eargels
•    Up to nine hours battery time and nine days standby time
•    Voice Guidance
•    Access to Siri and Google Now
•    Intuitive usability with on/off button and dedicated battery / Bluetooth symbols
•    Wireless stereo sound (A2DP)
•    BT Class 2
•    Setup guidance and Find My Jabra features with Jabra Assist app

Jabra Talk 2 will be available in all channels including Amazon beginning March 2017, at an MRP of Rs 2099.

Apple officially announces (RED) iPhone 7 & 7 Plus

Apple today has taken the wraps off of a new (PRODUCT)RED iPhone 7 and iPhone 7 Plus. The device was unveiled alongside a new iPad and a new social video editing app.

Apple made the announcement in a press release, which contained quotes from Tim Cook and offered up more details on the (RED) initiative.

It’s unclear how many PRODUCT(RED) iPhone 7 units Apple plans to make. The device carries a “Special Edition” price tag and the company tells Mashable it plans to make “a bunch” of them:

As for supplies of the (RED) iPhone, Joswiak told us Apple plans to make “a bunch,” but wouldn’t say how long they’d be in market or exactly how many are available.

For those unfamiliar, Apple’s (RED) partnership sees it donate a certain percentage of sales to the Global Fund to support HIV/AIDS programs and help deliver an AIDS-free generation.

In addition to the new (RED) iPhone, Apple has also doubled the storage capacity for the iPhone SE. The device is now available in 32GB and 128GB models starting at $399. Finally, Apple has also announced new colors of its silicone and leather cases. The silicone case is now available azure, camellia and pebble, while the leather case now comes in taupe, sapphire and berry.

Source: 9to5mac

Xiaomi Redmi 4A Launches Exclusively On Amazon.in

Power to Everyone! Now buy the new Redmi 4A without pre- registrations. Amazon.in brings exclusive access to the Redmi 4A for all customers after successfully launching Redmi Note Prime and Redmi Note 3 previously on the portal. The smartphone will go on sale on 23rd March 2017 from 12 noon onwards and will be available to customers at Rs 5999.

The phone comes with a 2GB RAM and a 16GB storage expandable up to 128 GB. It sports a 1.4GHz quad-core Qualcomm Snapdragon 425 processor, a 13-megapixel rear camera, supports 4G VoLTE and packs a 3120 mAh battery which lasts all day.

Additionally, customers buying the Redmi 4A smartphone from Amazon.in can relish unlimited calls and enjoy 1GB free 4G data every day on a recharge of just Rs 343 from Idea Cellular. Furthermore, customers can download & sign-in to the kindle app and get a Rs 200 promotion credit on Kindle books!

nubia Launches The 23MP Z11 Mini S In India Exclusively On Amazon

nubia has officially launched its Z11 MINI S premium photography mobile phone in India in an exclusive partnership with Amazon. The Z11 Mini S combines elegant design with a vibrant full HD display and a high quality DSLR level camera system. 

The Z11 Mini S features a 23-megapixel rear camera sensor coupled with SONY IMX318 Exmor RS, PDAF+Contrast Focus, Sapphire Protective Lens, 6-piece Motor Drive Lens and ƒ2.0 aperture. The addition of NeoVision 6.0 makes it a formidable choice for photographers and enthusiasts alike. It captures 1080p high definition video and the camera is equipped with 0.1s rapid focus. Its 13-megapixel front camera is coupled with SONY IMX258 CMOS, 5 piece lens, ƒ2.0 aperture 80-degree wide angle and skin-retouching feature making it a great choice for wide-angle selfies.

The Qualcomm Snapdragon 625 MSM8953 Octa-Core Processor clocked at a speed of 2.0 GHz that is coupled with Adreno 506 image processor powers the device. To keep up with these, the Z11 Mini S has a 4GB Ram and a 64GB ROM, expandable up to 200GB.

nubia Z11 mini S features a 5.2-inch full HD display with a resolution of 1920 x 1080 pixels. The display offers a pixel density of 424ppi and brightness of 450 nits. The display is protected by Corning Gorilla Glass and is backed by a non-removable 3000mAh battery with support for nubia’s proprietary NeoPower energy saving algorithm. nubia Z11 mini S features a multi-function fingerprint sensor with support for unlocking, screenshot and pictures.

nubia Z11 mini S is 7.6mm thick and weighs 158 grams. The smart-phone is being offered in Khaki Grey initially and will be soon launching the Moon Gold color variant. The dual SIM device supports both TD-LTE and FDD-LTE network support. The nubia Z11 miniS will be available in India priced at Rs. 16,999/- exclusively on Amazon.in starting from March 21, 2017 at 4PM.

SD2 Launches CloudOps.ai, The "Upfront Cloud"

Cloudops.ai is a cloud management service by SD Squared (SD2). It lets users tap into the power of Amazon Web Services (AWS) with affordability and transparent billing in mind. 

This new platform brings the intelligence of AI bringing together automation, financial control, expert support and transparency for managing cloud infrastructures. The entire portfolio of services ranging from transacting in 80 different currencies, consolidated billing & prepaid card, automated migrations, and access to on demand help is available. All these services can be accessed via their free tier offering for startups without the need of credit card.

CloudOps.ai’s Prepaid AWS cloud will vastly improve monitoring for enterprises, allowing for controlled spending and fixed budgets, automated tracking, local currency support, with all information displayed in real time on an easy-to-use dashboard. The CloudOps.ai Prepaid option represents a huge opportunity for small businesses and startups where personal credit cards are often used for business expenses. With the new CloudOps.ai AWS prepaid wallet, companies will always know how much they are spending on cloud and will never experience surprise charges.

Free Migrations within the AWS Network; be “Always-Everywhere”: As businesses expand, AWS users need to be closer to their end customers and this includes having their infrastructure closer to reduce latency. CloudOps.ai’s Always-Everywhere Service allows AWS Customers to move or expand their infrastructure instantly and in most cases, for free. Powered by AI that understands your infrastructure, CloudOps.ai has moved thousands or copied thousands of AWS Customers between Regions, during its private beta.

Xiaomi Launches Redmi 4A Smartphone Priced At INR 5,999

Leading smartphone company Xiaomi has launched Redmi 4A which boasts of a high capacity battery, powerful Qualcomm Snapdragon 425 processor, and a 13MP camera, launched at INR 5,999. The company also announced its second manufacturing unit in partnership with Foxconn at Sri City, Andhra Pradesh.

Redmi 4A is made from a single piece of seamless polycarbonate with a quad-core Qualcomm Snapdragon 425 processor and a powerful 3120mAh battery.

The Redmi 4A is just 8.5mm slim, and weighs just 131.5 grams. With the built-in IR blaster, you won’t ever have to worry about ever losing your remote again, and it is compatible with different models including TVs, air conditioners, set-up boxes, DVD players, home theatre systems and more.

The dual-sim Redmi 4A smartphone boasts of a 13MP rear camera to capture sharp and crisp photos and scenic shots, and a 5MP front facing camera for  selfies. The Redmi 4A has been designed for full compatibility with India’s LTE cellular networks, including support for LTE Band 5 used for Voice over LTE (VoLTE).

Key features of Redmi 4A:

Qualcomm Snapdragon 425 (Quad-core 1.4GHz) with an Adreno 308 GPU, 64-bit support
3120mAh battery
13MP f/2.2 rear camera, 5MP f/2.2 front camera with Beautify (Smart and Pro modes)
5-inch HD display, dual SIM (3-choose-2 hybrid SIM tray)
LTE and VoLTE support
2GB RAM + 16GB Flash (Up to 128GB microSD expandable storage)
IR blaster
Available in Dark Grey, Gold, and Rose Gold
MIUI 8 with support for 13 Indian languages, local SMS features like copy OTP and other India specific enhancements

Redmi 4A will be available on March 23rd at 12 noon exclusively on Mi.com and Amazon, at a price of Rs 5,999. The Redmi 4A will also be available in a new Rose Gold colour exclusively on Mi.com from Mi fan festival from April 6th. The Redmi 4A will also be available on pre-orders exclusively on Mi.com from April

Sennheiser Launches HD 4 series Headphones from INR 5,990 to 7,990

German audio specialist, Sennheiser has launched two new ranges of portable headphones that are perfect for everyday listening on the go. The closed-back, around-ear HD 4 series includes the HD 4.20s, HD 4.30i, and HD 4.30G – headphones that deliver brilliant, bass-driven sound with contemporary style and robust build quality. Succeeding Sennheiser’s hugely popular PX 100, PX 200 and HD 200 series models, the lightweight, ultra slim on-ear headphones of the new HD 2 series offer optimum comfort and fine stereo sound. The range includes the HD 2.10, HD 2.20s and HD 2.30i and HD 2.30G.

HD 4.20S: Featuring an extremely durable design and a folding headband for easy storage when not in use, the HD 4.20s is perfect for listening to music and taking calls on the go. The convenient one button remote on the cable allows to answer calls easily, and the comfortable fit guarantees long hours of listening pleasure. Dual drivers from Sennheiser deliver satisfying, well-balanced sound reproduction with enhanced bass response. The single-button remote on the cable makes it easy to answer calls. It costs Rs 5990

HD 4.30: Available in two variations, the HD 4.30i  has been optimized for use with Apple products, while the HD 4.30G is fully compatible with Android devices. Both models feature a 3-button remote conveniently located on the cable, which allows to control music and take calls with ease, and the sturdy folding design makes this headset durable and compact enough to be taken anywhere. Bass driven acoustics powered by 32 mm Sennheiser proprietary driver along with high-quality components and carefully selected materials provide for many years of reliable use. It costs Rs. 7,990

CloudWalker launches Cloud TV for limitless digital entertainment on your TV

CloudWalker Streaming Technologies, a tech start-up creating digital ecosystems for large format screens directly through smart TV or through conversion of existing TVs into smart TVs, is launching what can be described as ‘The Smartest Smart TV’ ever, the Cloud TV. CloudWalker developed its own User Interface powered by a CDE (Content Discovery Engine) which curates digital content available on the internet on Free, Premium or Freemium basis and also helps discover Apps that can be viewed on TV.

Armed with a unique UI which offers “Screen-Shift” method to toggle between Live TV and Digital TV, CLOUDWALKER ultimately aims to enable every home to enjoy digital content on their TV. Available in Curved & Flat models with 4K UHD, Full HD & HD resolution, the Cloud TVs have been designed to offer digital content directly on televisions without the customer having to go through changing ports or cumbersome menus.

The revolutionary Cloud TV is packed with unique features like the Content Discovery Engine offering a dual experience of watching Live TV & streaming digital content on the same screen (side-by-side) without having to switch between ports. Download any Android app directly on the TV or side-load from the browser to enjoy content of your choice from thousands of applications available on the internet for Movies, TV shows, Music, Documentaries, Educational, Kids content and more.
The television has been paired with a SUPER REMOTE which has an inbuilt Air mouse plus IR function to quickly navigate all functions of the TV like switching channels, playing content, browsing the internet and other functions with a flick of your wrist. To further make the viewing experience hassle-free, there are many hotkeys with which users can access their favorite functions at a single press.

The televisions available from 24 to 65 inches also comes with an attractive design, slim & aesthetically stunning sleek bezel, XLuminous Display, Dolby Digital Sound for an unmatched cinematic experience, Bluetooth, Dual Wi-Fi and Airplay. Its additional CShare App smartly controls & connects Android or IOS mobile phone or tablet to the TV, enabling users to play videos, music & photos from the mobile gallery on TV. They can also mirror the phone to the TV or the TV to the phone and use the phone as a remote, an air mouse, a wireless keyboard or for voice search.

Reliable Quality from CloudWalker offers you a TV that has a combo of great features, performance and price. Customer support across the country offers you after sales service along with warranty program. Customers can avail 1 year additional warranty. No cost EMI up to 9 months with Bajaj Finance and credit cards. Up to Rs. 20000 off on exchange of old TVs on purchase of ‘Cloud TV’ range.

Book your movie and event tickets in less than 10 seconds with FreeCharge

FreeCharge, India’s leading digital payments platform announced its partnership with Tixdo to enable easy, safe and fast digital payment for users looking to book movies and events tickets across India.

Through this partnership, FreeCharge and Tixdo will be able to carter to millions of youth across 21 states and 137 cities. Users can now not just book tickets to their favourite movies and events happening or scheduled happen any place in India but also get exciting offers and discounts through Tixdo at pocket friendly prices.

FreeCharge is building an ecosystem of merchants to make consumers’ daily payment transactions frictionless and convenient. With this partnership, FreeCharge further expands its usability across more consumption buckets of its consumers.  This partnership will allow Tixdo instant access to millions of FreeCharge wallet users and will also offer avenues for forging other meaningful partnerships within the FreeCharge ecosystem.

Tixdo is a ticketing platform that allows customers to book tickets for movies and events through its website and app. Launched in 2016, Tixdo is a one-stop portal which gives discounts and offers to its customers. It’s a start-up which is popular among customers for quick booking and amazing discounts.

Alibaba’s UCWeb Enhances Focus On Content With The Launch Of We-Media Reward Plan 2.0

Leading the user-generated content ecosystem in India, Alibaba Group’s UCWeb Inc has announced the launch of We-Media Reward Plan 2.0, a self-creating content platform in India with an initial investment of 50 Million INR. The internet major is investing 2 Billion INR for driving content distribution in India over the next 2 years. UCWeb’s content distribution platform UC News, launched in June 2016, has registered a new milestone by becoming one of the fastest growing apps in the country with a Monthly Active Users (MAUs) of over 80 Million in India (as of February 2017).

 UCWeb is also upgrading its content and services portfolio by adding more short video-related content. Short Videos are fast becoming the most popular form of content consumed in China today and UCWeb sees huge potential for this concept here in India as well. UC News aims to provide upgraded content and services to its users and, going forward, will make significant investment in this category. According to the company’s latest Content Consumption Trends Report, video content has risen 30% in the last quarter alone. The company is in the process of setting up a separate team to handle the Short Videos section and is scouting for relevant partners to support this for UC News India. 

Besides an upgrade in Ad revenue sharing model, We-Media Reward Plan 2.0 will open the door of opportunity to the most talented writers in the country. 1000 We-media writers will be recruited in India and Indonesia who will be able to earn at least INR 50,000 per month through the UC News platform. UCWeb has been setting new trends under the UC We-Media program where people get an opportunity to create, to write, share thoughts and engage with their followers on UC News. The Program saw an increase of 200% and 350% (MoM) in its page views of English and Hindi We-Media content respectively in the past quarter.

UC News is a big-data powered content distributor, serving as a one-stop source of trending and curated news content covering all popular categories that Indian users can consume on the go, with featured channels including news, cricket, technology, entertainment, movies, lifestyle, health, humor, etc. UCWeb’s strength in technology is helping UC News process millions of data request and content of massive origins everyday with the help of its 3 big data clusters set-up in India. The cluster combines over 5000 machines handling millions of data-request with a response time of less than 10 milliseconds for each, thereby boosting the content generation and distribution on UC News to meet the demands of 80 Million MAUs.

Portronics Announces “Harmonics Klip” – Retractable Bluetooth Earphones

Portronics, a prominent leader in the innovative and portable digital product market, has launched Harmonics Klip, a dual-purpose music and calling enabled retractable Bluetooth earphone with CVC noise cancellation technology to let you enjoy the freedom of Bluetooth with clarity of calls and superior quality music.

For safety reasons, you need to remain aware of the nearby surroundings and not be completely cut-off, like in case when you go on a morning walk or while simply walk on the footpath or while riding a vehicle. In such out-door situations it would be safe to sacrifice stereo music and listen to surrounding sounds while listening to music.

Also, for people who keep two phones, Harmonics Klip can pair with both of them simultaneously, allowing calls from any one. You can also control volume levels quickly and easily on the bluetooth headset without doing it on your phone.

Harmonics Klip comes with Bluetooth V4.1 connectivity and a retractable earbud. It allows you to simply pull out and insert the tethered earbud into your ear when answering a call or listening to music. Once the call is over or you are done with the listening to music, you just have to press a button on the headset to auto retract the earbud. This prevents the ear fatigue and gives you the neat looks with no hanging wires on your clothes.

Harmonics Klip, the Bluetooth wireless earphones come with a voice calling feature for easy dial-out by just pressing the button and speaking the name. Clip the Bluetooth headset to your clothing or wear it around your neck using the included lanyard. This universal Bluetooth headset is compatible with all Bluetooth enabled phones including Android, Smart phones and iPhones. Harmonics Klip has a talk time of 6 hours and music time of 7 hours with 270 hours of standby time. It comes with rechargeable Li-Polymer battery.

The sleek black colored looks of Harmonics Klip gives you the professional touch and contributes to your style quotient. The operating range of the Harmonics Klip is about 10 meters. It is very lightweight with the weight of 30g only.

Harmonics Klip is priced at a very attractive price-point of INR 1999/- and is available both online and offline stores. To know more about availability visit, http://www.portronics.com.

Fitbit Introduces Alta HR, World’s Slimmest Fitness Wristband With Continuous Heart Rate

Fitbit, the leader in the connected health and fitness market has introduced Fitbit Alta HR and new advances in sleep tracking, giving you actionable insights and guidance in the Fitbit app to make more informed decisions about your health and stay motivated to reach your wellness goals in style.

•       Fitbit Alta HR is the world’s slimmest wrist-based, continuous heart rate tracking device combining the benefits of PurePulse® heart rate technology, automatic exercise recognition, sleep tracking, up to seven days battery life and smart notifications in a slim, versatile design that is easily customized to fit your style. Alta HR is available today for presale, with retail availability in April.
•       Sleep Stages utilizes heart rate variability to estimate the amount of time you spend in light, deep and REM sleep, as well as time awake each night to better understand your sleep quality.
•       Sleep Insights uses the whole of your Fitbit data to provide personalized guidance on how to improve your sleep for better overall health.

Heart Rate and Style in a Sleek Design: Fitbit was able to bring PurePulse, the feature requested most by Fitbit Alta users, to Alta HR by developing a one-of-a-kind chip that reduced the size and number of components needed, achieving a 25% slimmer design than Fitbit Charge 2. The result is a stylish device that offers all-day, continuous heart rate tracking, making it easier for you to make more informed decisions about your health:

•       Better measure calorie burn all day, including non-step based exercise like yoga and spinning, to help you stay on track toward your health and weight goals by tracking calories in versus burned.
•       See real-time heart zones on your wrist and exercise summaries in the Fitbit app to work out at the right intensity for your health and fitness goals.
•       View resting heart rate on-device and trends in the Fitbit app, and compare it to your activity to see how consistent exercise can improve your heart health over time.[1] A decrease in resting heart rate is a key indicator of cardiovascular health; changes up or down may indicate illness or other issues.[2]

Fitbit is also introducing two dynamic, new sleep tools – Sleep Stages and Sleep Insights – that provide deeper insight into your sleep quality and guidance on how to improve, building on its popular sleep features that have empowered millions of people to track their sleep since 2012. Along with diet and exercise, sleep is a key factor in overall health, but most people have very little insight into it. Good sleep plays a critical role in your health and overall wellbeing, from protecting against cardiovascular disease, diabetes and obesity, to boosting neurocognitive functions, mental health and longevity. [3]

Sleep Stages, powered by PurePulse, uses accelerometer data and heart rate variability (the changes in time between beats), plus Fitbit’s proven algorithms to more accurately estimate how long you spend in light, deep and REM sleep stages, as well as time awake, each night

Everyone’s sleep cycle is different but by better knowing your sleep quality and patterns, and realizing the impact they have on your day, you can make lifestyle changes that can help improve your sleep over time – such as diet, exercise, winding down before bed, and keeping a consistent sleep schedule. For example, if you wake up feeling exhausted each morning, despite seemingly getting enough sleep, you may not be getting sufficient deep sleep.

Tracking sleep patterns could also help identify variations that can be indicative of other issues. For example, it has been shown that irregularities in sleep patterns could be a sign of a sleep condition that should be discussed with a doctor.

Developed with Fitbit’s panel of sleep experts over the last two years, Sleep Stages makes information previously only accessible through a sleep lab accessible to millions of consumers, while Sleep Insights offers personalized guidance to help improve your sleep. The panel brings a wealth of academic expertise across a variety of sleep-related areas, including health, chronic disease and insomnia.

Fitbit conducted rigorous testing of the ability of its devices, including Alta HR, to estimate sleep stages in adults. These results validating Fitbit's new Sleep Stages feature have been accepted for presentation at SLEEP 2017, the leading meeting for sleep scientists and clinicians.

In addition to the advanced health and fitness tracking experience PurePulse brings to Alta HR, popular features and notifications keep you connected and motivated to reach your goals:

•       All day, automatic tracking of your most important stats (heart rate, steps, distance, calorie burn, active minutes) day and night, powered by up to seven days of battery life. [ii]
•       SmartTrack™ automatic exercise tracking records activities like walking, running, cycling, elliptical, sports and aerobic workouts in the Fitbit app, giving you credit toward your weekly exercise goals.
•       Reminders to Move help you stay active throughout the day, and reducing sedentary time can play a significant role in the prevention of diabetes, obesity and cardiovascular disease.[9]
•       Call, text and calendar notifications keep you connected so you can focus on your day.[10]
•       Connect with one of the largest social fitness networks in the world through the new Community tab in the Fitbit app to find support and inspiration on your path to better health and fitness.

Pricing & Availability: Alta HR is available for pre-order today on Amazon.in for INR 14,999 from 15 to 31 March 2017. From 01 to 15 April 2017, Alta HR will be available exclusively on Amazon.in and from 16 April 2017 onwards across major India retailers including Reliance Digital, Croma, Helios, Jumbo and Vijay Sales retail stores

LatestOne.com launches PTron HBE8 earphone at just INR 299

LatestOne.com, India’s No.1 Mobile and Tech Accessories e-tailer has announced the launch of PTron HBE8 universal stereo earphone on their website. This is in line with PTron’s strategy of continuously innovating and introducing new products to meet rapidly changing customer needs and demands. HBE8 is a new addition to the company’s HBE series of earphones. As per a report, wired earphones and headphone market size was over USD 10 billion in 2015. The segment is forecast to grow at 4.6% CAGR from 2016 to 2023 globally.

PTron HBE8 is an in-ear earphone with high quality sound. The new and specially designed HBE8 earphone will be exclusively available on LatestOne.com.

PTron HBE8 is available in 2 metallic color variants of gold and silver. To ensure it remains affordable to the customers largely comprising of Gen Z, the product is priced attractively at just INR 299 ! Prior to this, LatestOne.com has launched PTron HBE7 & HBE9 earphones for its consumers.

Ameen Khwaja, Founder and CEO of LatestOne.com said, “LatestOne.com is known for introducing 2-3 new products every month. PTron HBE8 earphone is an affordable earphone for younger generation. We have noticed an increased demand for wired earphones under INR 300 price range. LatestOne.com worked with dedicated and innovative manufacturing companies to provide this high quality earphone at an affordable price bracket to Gen-Z. We will launch variations of these earphones in coming months to meet the growing demand of the consumers.”

Amitabh Bachchan Joins OnePlus as its First ‘OnePlus Star’

OnePlus, a global mobile technology company, today welcomed Amitabh Bachchan into the OnePlus family as the first-ever OnePlus Star, a select group of distinguished OnePlus users. Association with the living legend reiterates the brand philosophy of ‘Never Settle’ and the company’s pursuit of perfection. OnePlus has always strived to deliver nothing but the best to its community and the association with Mr. Bachchan is the natural extension of the brand’s promise. 

Mr. Bachchan resonates well with the brand personality of OnePlus. Mr. Bachchan is not only the finest and the most admired actor but also a person of immense credibility. Likewise, for OnePlus, the latest flagship OnePlus 3T is rated as the best smartphone based on consumer ratings on Amazon India, showcasing the love and trust placed in the brand.

Talking about this association, Pete Lau, CEO and Founder of OnePlus, said, “We are delighted to welcome Mr. Amitabh Bachchan as our brand representative in India. As the brand grows to the next level, we aim to continue to bond with our community in a more meaningful and engaging way. Our association with Mr. Bachchan will further strengthen this bond, give our users a greater sense of purpose and help the brand scale to new heights.”

Sharing his thoughts about the association, Mr. Amitabh Bachchan said, “It gives me immense pleasure to be working with the most exciting technology brand in India, OnePlus, a truly disruptive technology company known for its premium quality and craftsmanship. Being a OnePlus user myself, I am thrilled to represent the brand in India and become a part of the passionate community of OnePlus fans to take the brand legacy ahead.”

Logitech Introduces the all new Z337- The First Desktop Speaker

Logitech has announced the launch of Logitech Z337 Bold Sound with Bluetooth, the company’s first speaker for the home that allows you to easily stream audio from any Bluetooth enabled computer, tablet or smartphone, and switch between them effortlessly.

With 80 watts peak power, this speaker system brings all your favourite content to life with clear sound and strong bass. In addition to the wireless connection, the users get to use the conventional ways by connecting  the Logitech Z337 to your content source via either a 3.5mm or RCA input - so it’s easy to hook up to a monitor, a computer or video game console, while still enjoying wireless connectivity with other devices.

The speaker also features a control pod that you can put in a convenient spot for easy access to essential speaker controls, such as power, volume and Bluetooth pairing, along with a headphone jack for those times when you want to listen quietly. A dedicated knob on the back of the subwoofer lets you adjust the bass level.

The Logitech Z337 Bluetooth is available at a suggested retail price of INR 6,995/-.