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Wednesday, 6 January 2016

LG to introduce new LG signature brand at CES 2016

At CES 2016, LG Electronics (LG) will officially unveil its new LG SIGNATURE product lineup. The vision of LG SIGNATURE is to stay pure and sophisticated, true to each product's essence. The initial offerings in the LG SIGNATURE lineup include a 4K HDR-enabled OLED TV and a futuristic hybrid air purifiers. 



The 2016 CES 'Best of Innovation' award winning LG SIGNATURE OLED TV boasts the ultimate in elegant simplicity by eliminating all unnecessary elements that distract from the viewer’s immersive experience. The LG SIGNATURE OLED TV features the company’s unique Picture-on-Glass design, which boasts an ultra-thin 2.57mm OLED panel with a translucent glass back and forward-facing sound bar speaker system. To achieve this streamlined profile that blends in naturally into any interior environment, designers eliminated all unnecessary features and placed the speakers inside the stand. 



The LG SIGNATURE OLED TV has received the Ultra HD Premium seal of recognition from the UHD Alliance (UHDA) signifying that it meets the most demanding performance standards for resolution, HDR (high dynamic range), peak luminance, black levels, wide color gamut and immersive audio, among other criteria. With HDR capabilities, Pixel Dimming, 10-bit panel/10-bit processing power, ColorPrime Pro and new webOS 3.0, the LG SIGNATURE OLED TV represents the ultimate in TV technology.

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