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Thursday, 2 July 2015

Xiaomi Sells 34.7 Million Smartphones In First Half Of 2015

Leading Chinese smartphone company Xiaomi claims that it has sold 34.7 million smartphones in the first half of 2015, an increase of 33%. Xiaomi had sold more than 61 million handsets last year. Xiaomi has maintained its ranking as China’s top smartphone vendor in terms of market share for five consecutive quarters. In February this year, analyst firm IDC revealed that Xiaomi ranked first in China for the year of 2014, with a market share of 12.5%.




"Even with the China smartphone market slowing down, we did a stellar job of posting a 33% growth on last year’s numbers. It can be said that we outperformed the market and produced an excellent report card," said Lei Jun, founder and CEO of Xiaomi.

Sales on Mi.com make up 70% of Xiaomi’s total smartphone sales, helping the company become China’s third-largest e-commerce player. During Mi Fan Festival in April this year, Xiaomi sold 2.12 million phones in just 12 hours.

Currently, the majority of Xiaomi’s smartphones are already on open sale without the need for pre-registration, making it more convenient for users to make purchases. Among the smartphones released by Xiaomi, six models—Mi 2, Mi 3, Redmi, Redmi Note, Mi 4 and Redmi 2 have so far shipped over 10 million units each. Mi product range includes, Mi 4, Redmi 2, Mi TV, Mi Band and other accessories.

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