LeEco Brings Boundary-Breaking Ecosystem Model To The U.S

LeEco, global internet and ecosystem conglomerate has officially launched its disruptive ecosystem model in the U.S. Through this LeEco has broken the boundaries between screens to seamlessly deliver content and services on a wide array of connected smart devices – including smartphones, TVs, smart bikes, virtual reality and electric self-driving vehicles. 

Ecophones: The next-generation of smartphones that put content front-and-center to deliver the ultimate entertainment experience.  With eui, the Le and LIVE apps offer a line-up of content including a dynamic preview display, and a 3x3 mosaic of streaming content. With eui, ecophone users can access LeView, a “minus one screen” experience that puts tailored content, customized to your viewing preferences, just one swipe away from the home screen.  With eui, content is always only one click away.  LeEco will launch two ecophones in the U.S. that will begin selling at www.lemall.com on Nov. 2. 

Le Pro3 is LeEco’s flagship ecophone that combines beautiful design, powerful performance and a unique way to consume content.  With a 5.5-inch screen and sleek design, the Le Pro3 features fine, brushed metal backing and a tough Corning Gorilla Glass screen with 2.5D curved edges for a smooth finish. The Le Pro3 sports premium audio features, including dual speakers, surround sound powered by Dolby Atmos and Continual Digital Lossless Audio (CDLA) technology. The Le Pro3 offers incredible, long-lasting performance thanks to a powerful Qualcomm Snapdragon 821 processor and a category leading 4070mAh battery. The Le Pro3 also features a 16 MP rear-facing camera for vivid photos, panoramas and videos in 4K; and an 8 MP front-facing camera perfect for capturing selfies. The Le Pro3 comes in gold and gray, and will sell for $399. It also includes a 3-month free EcoPass membership.

Le S3 raises the stakes with best-in-category audio, processor, and front and back cameras.  Beautifully designed with an elegant, all-metal unibody and a 5.5-inch screen, the Le S3 doesn’t cut any corners on what matters most.  Featuring a Qualcomm Snapdragon 652 processor, the Le S3 delivers unrivaled performance for its category.  It also over-delivers on the camera with a 16 MP main and an 8 MP selfie camera, which can be activated with the highly responsive and intelligent fingerprint scanner. The Le S3 combines the power of CDLA and Dolby Atmos with in-box Type-C CDLA earphones for the ultimate audio experience. The Le S3 is available in gold, gray and rose gold for $249, and includes a 3-month EcoPass membership.

EcoTVs: Ranging in screen sizes, LeEco’s TV’s are one of China’s leading smart TV brands, selling more than 7 million units over the past three years.  The ultimate experience in home cinema, the uMax85 boasts a huge 85-inch display housed in a slim industrial design packed with superior technology features including industry-leading Full Array, 448 Active Local Dimming Zones, HDR, Dolby Vision, Fluid Motion 1920 Display Technology and Harmon Kardon® Audio. The uMax85 will be available on Nov. 2 at www.lemall.com for $4,999 and comes with a 12-month free EcoPass membership.

The artfully designed Super4 X Series houses premium technology in an ultra-slim frame built from the finest-grade aluminum alloy materials and features an ultra-narrow bezel. Available in a range of screen sizes including 43, 55 and 65 inches.  These ecotvs feature HDR, Harman Kardon speakers and 3GB RAM and 32GB* of storage. The Super4 X Series ecotvs will be available on Nov. 2 at www.lemall.com
•    43-inch - $649 with 3-month free EcoPass membership
•    55-inch - $899 with 12-month free EcoPass membership
•    65-inch - $1,399 with 12-month free EcoPass membership

LeEco Launches Super TVs, Range Starts From Rs 59,790

LeEco has ushered in a new era of content integrated Ecosystem TVs in India by launching its stunning Super3 series Ecosystem TV –Super3 X55, Super3 X65 and Super3 Max65 that supports 3D display.

MAX3-65

Following the US$ 2 billion acquisition of leading American TV maker VIZIO on July 26th, LeEco is now making another significant move to expand its globally successful TV business. 

Super3-55

The SuperTVs costs: Super3 X55 - 139.7 cm (55) at Rs. 59,790, LeEco Super3 X65 - 163.9 cm (65) is priced at Rs 99,790 and Super3 Max65– 163.9 cm (65) will come at a price of Rs 149,790. All three SuperTVs come with 2 years of VIP membership worth Rs 9,800. 

Super TVs will be available to users through LeMall and Flipkart. Pre-sales on both platforms will be held from 10thto 12th. Offers on the two platforms include Rs5000 cash back with HDFC bank card, EMI option and more exciting ones.

LeEco Super TV Super3 X55: With a narrow bezel of 6.9 mm, Super3 X55 comes with a thin and light design of 15.5 mm. Users can enjoy 4K and 1080p quality. The Super TV is Powered by the MSD 6A928 featuring CPU: Cortex A72*4 (1.4 GHz) and GPU: Mali – T760MP4*4. Super3 X55 offers a high-speed RAM of 2GB DDR3 and a high-capacity ROM of 8GB eMMC Flash. Super3 X55 has three HDMI 2.0 inputs that support data transfer bandwidth of up to 18 GB and accepts 4K UHD signals at up to 60fps for smoother motion. LeEco Super3 X55 is bundled with the dual band 802.11 ac WiFi standard. It supports both 2.4 GHz and 5 GHz which features Mu-MIMO technology and offers up to 866 Mbps of wireless connection.

LeEco Super TV Super3 X65: With a narrow bezel of 13.0 mm, Super3 X65 comes with a thin and light design of 10.9 mm. The Super TV comes with a 4K ULTRA HD display that makes it possible for users to see every detail thanks to the 8.29 MILLION pixels on the screen. Users can enjoy 4K and 1080p quality. The screen offers a 178° wide viewing angle. Powered by the MSD 6A928 featuring CPU: Cortex A72*4 (1.4 GHz) and GPU: Mali – T760MP4*4. The Super TV is equipped by Dolby Digital, Dolby Digital Plus, and DTS-HD premium sound technologies. Super3 X65 offers a high-speed RAM of 3GB DDR3 and a high-capacity ROM of 16GB eMMC Flash is in built. Super3 X65 has three HDMI 2.0 inputs that support data transfer bandwidth of up to 18 GB and accepts 4K UHD signals at up to 60fps for smoother motion.

LeEco Super3 Max65: With 8.29 million pixels in a 3840 x 2160 resolution format, the Super3 Max65’s UHD display provides four times the resolution of 1080p. Its FPR polarized LCD TV technology offers the best in class 3D viewing experience. It is powered by A17 1.4 GHz quad-core CPU and the Mali-T760 quad-core GPU coupled with 3GB Ram. The Super TV is equipped by Dolby Digital, Dolby Digital Plus, and DTS-HD premium sound technologies and is supported by HDMI 2.0*3. 

LeEco partners with six offline to expand its offline retail presence in India

LeEco has announced today that it is all set to strengthen its offline presence across the country. LeEco has partnered with top Regional retail chains like Sangeetha, Poorvika & Zonal Distributors like Shivalik, AppsYouNeed, Pearl Infotech and PCH to expand its retail network. Through these partnerships, LeEco will be able to expand its retail base to 2000 outlets across 65 cities. By the end of this year, LeEco plans to reach 6000 - 8000 outlets.

LeEco will be offering Le 1S and Le 1S Eco Superphones through the offline model in the first phase and has plans to offer the entire product portfolio in the offline market in the coming months.

In the online space, LeEco is the third largest smartphone brand in India and is offering its Superphones via Flipkart and its own ecommerce marketplace – LeMall. The offline story for LeEco, started Delhi/NCR and spread across to Mumbai & Pune and it now has presence across top 6 metros – New Delhi, Mumbai, Pune, Bangalore, Hyderabad and Chennai.

To cater to a growing number of customers, LeEco also plans to set up more service centres in addition to the 555 outlets it has now.

LeEco Invests ₹ 200 million To Refine The Music Industry By Introducing CDLA Standard In India

LeEco, the global internet and technology conglomerate has been at the forefront of various innovations that are shaping the future and changing the technology world.  This time, with its second generation Superphones Le 2 and Le Max2 launched recently in the Indian market, LeEco is leading a revolution in the audio technology space with an investment of Rs 200 million in popularizing the pioneering CDLA standard. 

Patented by LeEco, Continual Digital Lossless Audio or CDLA is the world’s first technology that is all set to redefine the smartphone audio technology world with a revolutionary music experience.

In the first flash sale of its Superphones Le 2 and Le Max2 scheduled for June 28, the internet technology conglomerate will be giving away a free CDLA earphone worth Rs. 1990 to all Le 2 and Le Max2 buyers.

As part of LeEco’s partnerships with, Eros Now and YuppTV and Hungama Music, Le 2 and Le Max2 users have an access to a content library of 2000+ movies and 3000+ hours of curated shows, 150+ live TV channels and very soon to 1.9 million songs with lossless audio.
 
Flash sale for Le 2 will commence tomorrow (June 28) at 12 noon, registrations for which will close tomorrow at 11 AM. For Le Max2, registrations are open until 1PM tomorrow and this will be followed by its flash sale at 2PM.

LeEco Le 2 launched in India priced at Rs 11,999

LeEco today launched the Le 2 smartphone in India at Rs 11,999 and will be on sale at Flipkart and the company’s lemall.com. Le 2 sports a unibody metal and has will have a USB Type-C port and a finger print scanner.

 
LeEco features a 5.5-inch full HD (1920×1080 pixels) display and is powered by a 1.8GHz Qualcomm Snapdragon 652 octa-core processor coupled with 3GB of RAM. It will have a  32GB internal memory with no microSD card slot support.

The handset boasts of a 3,000mAh battery with fast charging support. In terms of connectivity it has 4G with VoLTE support, Wi-Fi 802.11ac, GPS, and Bluetooth 4.1. The 4G dual sim phone runs on Android Marshmallow 6.0 OS with EUI 5.8.

LeEco has a content membership program priced at Rs 490 per month or Rs 4,900 per year. Users can get access to over 2,000 movies in 10 languages and more than 3.5 million songs in 25 language. Users also get 5TB personal cloud storage space.

Image: BGR

LeEco Joins Forces with Twitter for Global Brand Expansion

LeEco, the global internet and technology conglomerate and Twitter have announced a joint business partnership to grow LeEco’s global influence through the world’s pioneering live communications platform on 11 May.

From L - R: Kathy Chen-Twitter Managing Director, Greater China, at Twitter; Aliza Knox- Twitter Vice President, Online Sales, Asia Pacific and Latin America, at Twitter; Brian Hui Head of North America Operations at LeEco

The advertising partnership will provide access to campaign-based 4analytics and custom research, strategic advertiser tools and resources, and first-to-market advertiser innovation in 2016. 

For example, LeEco will be one of the first brands from China to get access to First View, a new video-based advertising product from Twitter, to reach the global audience. Twitter’s new First View helps marketers achieve significant audience reach with exclusive ownership of Twitter’s most valuable advertising real estate for a 24-hour period. When users first visit the Twitter app or login to twitter.com, the top ad slot in the timelines will be a Promoted Video from that brand. Now, marketers can tell a powerful visual story across the Twitter audience.

LeEco 7.5 lakh Superphones sold out in a flash

The newly launched Superphones from LeEco garnered an unprecedented 23 million registrations on LeMall.com that eventually saw the global internet conglomerate sold out a total of over 7,50,000 units of Superphones. The sales accounted to a whopping 910 million RMB (around 140 million USD) on LeMall.com and other platforms from the opening up of its official sales at 10am on April 26, 2016, in Beijing.

Le Max2 got sold out in just 57 seconds whereas, Le 2 was sold out in 8.26 minutes. The official sales of Le 2, Le Max2 and Le 2Pro and the 4th generation Super TVs kicked off at 10am, 26 April (GMT+8) on LeMall.com, JD.com, TMall and LePar Stores.
   
The second generation Superphones are the first in the world to revolutionize and replace the traditional 3.5mm headphone jack with the USB Type-C audio port supported by CDLA (Continual Digital Lossless Audio) technology, entirely disrupting the changeless headphone industry.
  
LeEco entered the Indian market in January 2016 with a focus on device and content offerings. LeEco has outlined its plan to bring its entire ecosystem to India and launch many of its Super products' varients in India.

LeEco Plans To Open Exclusive Offline Stores In India

LeEco, the global technology and internet conglomerate, has filed an application with the Foreign Investment Promotion Board (FIPB) for undertaking single brand retail trading of electronic products both through brick and mortar stores and e-commerce portal. The company has also sought relaxation from the 30% domestic sourcing rule so that it can bring in "cutting edge technology" and “state-of-the-art” features to Indian consumers.

The technology and internet giant which entered the India market early this year in January, introducing its unique Ecosystem model and launching its two Superphone models- Le 1s and Le Max, has received a great response from industry as well as consumers in a short span of time. 

With plans to open fully owned exclusive retail stores in top 8 to 10 cities, starting with New Delhi, Mumbai, Bengaluru, LeEco plans to display its entire Ecosystem ranging from phones, TVs, VR Headsets, Bluetooth devices and power banks. Additionally, the company will also open 500 franchise stores to ensure its consumers can experience their breakthrough products and unique content integrated offerings across its device ecosystem. 

LeEco Day - The Super Offers Carnival Returns On April 7& 8th

LeEco hasrevealed their mega offer for consumers on the LeEco Day v2.0 carnival – a chance to win the Mahindra KUV100. One lucky buyer of Le Superphones on April 7th and 8th will stand a chance to win this Dream Car again.

LeEco’s Le 1s features metal uni-body, USB Type-C Connector and bezel-less screen. The Le 1s is powered with an advanced hardware chipset processor - the Mediatek Helio X10 with internal storage of 32GB. The phone is also bundled with 3GB of RAM.

Buyers of the Le Superphones can expect a content ecosystem to be uploaded into its android-based EUI system in the 2nd quarter of this year since the company has already signed contracts with Eros and Yupp TV. The company has inked a deal Eros Now for Video-on-demand (VOD) and with YuppTV for TV content streaming. 

The company has 555 service centers in prime locations in the country, besides providing 24*7 toll free services, and other value-added services.

LeEco Awarded Most Innovative Company at Mobile World Congress

LeEco (formerly Letv) was awarded “Best of Mobile World Congress - Most Innovative Company” by leading UK technology site Alphr.com. LeEco was recognized for its high quality products, innovation and market disruption notably in the smartphone and automobile industries, where it’s generated headlines around the world.

The Le Max Pro boasts a robust set of features, including the Snapdragon SenseTM ID fingerprint technology, the mobile industry’s first comprehensive ultrasonic-based fingerprint biometric solution, providing a more secure, spoof-resistant alternative to capacitive-based fingerprint sensors. The Le Max Pro also features 802.11ad WiFi for real-time wireless streaming and Qualcomm Quick Charge 2.0 for up to 75% faster charging than conventional methods.

The sleek, modern Super Bike is optimized for an eco-riding lifestyle, focused on Android connectivity, state-of-the-art software and top-of-the-line hardware to offer riders a futuristic transportation experience. The Super Bike features a smart riding system, fingerprint identification, a smart lock, two-way radio, sensor group and power management system. This first-of-its-kind bike is currently available in China and will be available in the U.S. later this year.

Freshly inked this month, LeEco announced a joint venture with luxury sports car maker Aston Martin in which the two companies plan to co-develop a range of next-gen connected electric vehicles, including a production version of Aston Martin’s RapidE slated to hit the market by 2018. The two companies will work together on research and development, production, manufacturing and sales of electric cars for brands including Aston Martin and LeEco.

LeEco announces Le Max Pro sale at Mobile World Congress 2016

LeEco has announced the sale of the world's first smartphone powered by Qualcomm Snapdragon 820 chipset-Le Max Pro on 22nd February at Mobile World Congress (MWC) 2016 in Barcelona. The new generation Superphone is priced at approximately RMB 1,999 (INR 21,000).

The device was first revealed during the Consumer Electronics Show (CES) 2016 at Las Vegas in January. Le Max Pro, designed in state-of-the-art technology, runs on Android 6.0 Marshmallow system topped with LeEco's eUI. 

Its bezel-less, full metal unibody design out of aircraft grade aluminium makes it solid and premium. It also has the world’s first full-floating glass, which is a Sharp branded screen exclusively for LeEco.

As for the camera specs, Le Max Pro sports a 21MP rear-facing camera unit with Sony IMX230 Sensor, f/2.0 aperture, PDAF (Phase Detection Auto Focus) and dual ISP support. The 4MP unit up front is accompanied by 81.6-degree wide-angle lens with f/2.0 aperture.

As the Snapdragon 820 chipset is optimized for a perfect performance, Le Max Pro sores over 140,000 in Antutu, one of the most popular benchmarking apps on Android. The device also comes with 4GB RAM and UFS 2.0 flash storage, which is currently the fastest mobile storage technology available in the world.

LeEco joins hands with Akshaya Patra for providing childrens’ midday meal

LeEco has joined hands with Akshaya Patra to support a mid-day meal for two children for every Le Superphone sold  (Le 1s and Le Max)  on LeEco Day on Feb 25, 2016.  The initiative is part of a program that helps Akshaya Patra feed over a million children.

LeEco, which recently entered the Indian market has become consumers’ favourite brand in a short span of time. 

Commenting on this initiative, Mr. Atul Jain, COO Smart Electronics Business, LeEco said, “LeEco’s core values as a company includes associating ourselves with social causes that help sustainable development of the communities where we operate. We are proud to associate ourselves with Akshaya Patra Foundation that supports children and provides a basic necessity that helps them in their schooling.  We are also pleased to add that employees of LeEco have volunteered to be part of this meal initiative. The mission of The Akshaya Patra Foundation is to reach 5 million children by 2020 and we hope to continue our association to help them cross this goal.”

Also noteworthy is the company's after-sales policies. LeEco has put in place 555 service centers in prime locations in the country, besides providing 24*7 toll free services.

LeEco offers Great Shopping Bonanza on 25th February

As part of the fabulous Rs 8 crore LeEco Day Shopping Bonanza scheduled on Feb 25th on e-commerce platform, Flipkart, the internet technology conglomerate announced an attractive, hard-to-pass-up exchange offer. This offer gives consumers a chance to exchange their old smartphone in working condition and get upto Rs 6000/- off on the Le 1s Superphone the flagship killer or upto Rs 20,000/- for the premium big & bold Le Max.  

  
LeEco which witnessed success in its recent three flash sales earlier this month has planned this bigger-than-big shopping bonanza with Rs 8 -crore worth of benefits and exciting offers.

Starting LeEco Day, flagship killer Le1s will be available on Flipkart without consumers having to go through the registration process. LeEco has put in place 555 service centers in prime locations in the country. 

9.2 lakh registrations for Le 1s 2nd flash sale on Flipkart

Chinese company LeEco today announced that the registrations for its second flash sale of Le 1s has already reached 9,20,000 on Flipkart. The pre-sale registrations has crossed the milestone achieved for registrations for the first flash sale, which was 6,05,000. 

Le 1s (Golden)

Having sold the record breaking number of 70,000 units just in 2 seconds in the first flash sale, Le1s is all set to make another ground breaking record tomorrow, with registrations as high as 9,20,000 already on the penultimate day. The company has already announced 555 service centres across prominent locations pan-India  and 24X7 toll-free call centre support. 

LeEco’s Le 1s features a 5.5 inch full HD display, 13MP rear primary camera and a 5-megapixel front shooter, powered by MediaTek octa-core processor, and 3 GB RAM. The Le 1s has dual SIM card slots, 4G connectivity and 32 GB internal storage. The phone runs on Android 5.0 Lollipop with Lenovo’s Vibe UI on top, and is powered by a 3000 mAh battery. It also boasts to have the world’s first mirror-surface fingerprint sensor and costs Rs 10,999 ONLY.

LeEco sells record 70,000 units of Le 1s smartphone in just 2 seconds

LeEco has sold a record 70,000 units of the Le 1s in just 2 seconds! At the same time, LeEco also has three records to its name. The largest number of phones sold out in a single flash sale, the shortest ever time for sale of such a large number of phones, and the highest presale registration number.  

LeEco had introduced two SuperPhones, Le Max and Le 1s -   the latter popularly referred to as “flagship killer” last month. Within 24 hours of the launch event, the registration for Le 1s exceeded 1 lakh, and in 5 days, moved upto more than 3 lakhs and within 10 days soared to more than 5.3 lakhs on Flipkart, and the final pre-sale registration number touched 6,05,000.  

"I am so proud of our achievement and the magic number of 70,000 in just 2 seconds which has never before been  achieved by any other smartphone brand. I am so grateful for the trust consumers have vested in us and I am sure they'll have a great experience in using our products," said Atul Jain, COO, Smart Electronics Business, LeEco India.

Echoing a similar sentiment, Ankit Nagori, Chief Business Officer at Flipkart said, "I am amazed by the numbers. This sales figure is a new milestone and sets a benchmark for all other brands in the industry. For a new entrant like LeEco this is really a commendable achievement." 

And those who could not buy a Le 1s at the Feb 2 flash sale, there is good news - the next flash sale for Le 1s on Flipkart is on Feb 9th. Registrations will commence at 18.00 hours on Feb 2nd.  

At a price only Rs 10,999, Le 1s has a metal unibody, a world's first mirror-surface finger scanner, and a 5.5" FHD display, the flagship processor of the year Helio X10 Turbo, 3GB Ram and 32 GB  Storage, dual-SIM card slots, 4G LTE support, and USB Type-C port. On the camera front, there is a 13-megapixel f/2.0 rear camera, and 5-megapixel wide angle selfie camera. Also, in less than 3 months it has sold more than 3 million units in China. LeEco already has 555 service centres in prime locations in the country. You can check out our first impressions of the Le 1s smartphone here.

First Impressions: LeEco Le 1s Superphone

We saw LeEco launching two Superphones, Le Max and the Le 1s on 21st January 2016. The company sent us the LeEco Le 1s device last weekend and here’s our first impressions. The Le 1s is a budget smartphone but has plenty of great features. It has a 5.5" full-hd display screen with a resolution of 1080 pixels by 1920 pixels. The fully metal unibody smartphone makes it really good to hold and gives a premium touch. The overall display is quite crisp. Interface is fast and smooth. The response time to open apps is quite fast.

The smartphone has great specifications. It is powered by 2.2GHz octa-core MediaTek Helio X10 processor coupled with 3GB of RAM. The phone has 32GB of internal storage (with non-expandable memory). The Le 1s has a 13-megapixel primary camera with LED flash on the rear and a 5-megapixel front camera. The rear camera can shoot in 4K and yes, it also has slow motion video recording as well. The Le 1s runs on Android 5.0 Lollipop OS. The Marshmallow update is expected by April this year. 

Another impressive feature we liked is the fingerprint sensor at the back for security and easy unlocking. The company claims to have the world's first mirror-surfaced fingerprint scanner. The Le 1s comes with USB Type-C for quick charging. It houses in a neat 3000mAh non-removable battery and claims, with 5 minutes of charging it gives 3.5 hours of talk time. The Le 1S has dual SIMs- micro SIM and a nano SIM. In terms of connectivity, it has Wi-FI 802.11 a/b/g/n/ac, Bluetooth 4.1, Wi-Fi Direct. It is 7.5mm thick and weighs only 169 g. 

The Superphone is priced at an unbelievable price for Rs 10,999 only. We will have a detailed review soon and able to give a verdict on the phone. Stay tuned.

LeEco has a record 555 service centres in India

LeEco which recently launched the brand in the Indian market with its two Superphones - LeMax and Le1s, today announced the opening of 555 service centers covering more than 300 towns of the country. LeEco is the first smartphone brand to enter the Indian market with such an extensive after-sales network. 

The 555 service centers will be 24X7 toll free, providing 10 languages, including English, Hindi, Bangla, Gujarati, Kannada, Malayalam, Marathi, Punjabi, Tamil, and Telugu.

And the warranty policies are all above the industry lines. For example, within the 1 year warranty period, user can get a brand-new Le Max if the phone is broken or not working due to its own quality. The brand is offering free pick- up and drop for the Super Premium Phone- Le Max in case of any damage.

LeEco launches Le Max and Le 1s smartphones

LeEco finally entered India market with the launch of Le Max and Le 1s smartphones at an event in Delhi. 

Le Max

Le Max:
The Le Max features a 6.33 inch screen and backed by the Qualcomm Snapdragon 810 processor coupled with 4GB DD-R4 RAM. It comes in 64GB or 128GB storage variants. It sports a 6-piece lens 21Megapixel rear camera with Sony's IMX230 sensor and Optical Image Stabilizer and a a wide angle 5P lens and F2.0 aperture.

Le Max is also the world’s first phone with a 2K display and a 21 MP camera. Users can just touch the fingerprint scanner at the back to capture photos or videos. LeEco has partnered with AKG Acoustics to develop the Le Hi-Fi experience. Le Max is also the world's first full-floating glass, which is a Sharp Screen exclusively for LeEco, and bezel-less design. 

Atul, COO of Smart Electronics Business, Le Eco India, said Le Max will be available in 2 colors- shimmer gold with 128GB and titanium silver with 64GB of memory, which would be available on Flipkart from 16th February. Le Max Sapphire is the top end variant has the same specs with Le Max except its display screen, which is a 6.33 inch sapphire. The Sapphire version of Le Max is pink color and will have sales based on invitation and only has a limited stock of 1000 units.

Le1S

Le 1s:
Le 1s has also the world's fastest fingerprint recognition technology, which can unlock the phone from any angle within 0.15s with 99.3% accuracy, and the phone can maximally add 5 fingerprints. Le 1s also has the world's first mirror-surfaced fingerprint scanner and supports type-C port for fast charging technology. 

The Le 1s would be exclusively available on Flipkart starting 2nd February, with first flash sale on 2nd February starting 12 noon. The registration for the same will start on 20th January 6pm and will end on 2nd February at 11am.

The phone comes with a 5.5" touchscreen display with a resolution of 1080 pixels by 1920 pixels. It is powered by 2.2GHz octa-core MediaTek Helio X10 processor coupled  with 3GB of RAM. The phone has 32GB of internal storage (with non-expandable memory). The Le 1s packs in a 13-megapixel primary camera on the rear and a 5-megapixel front shooter for selfies. 

The Le 1s is equipped with Helio X10 Turbo which allows a quick charge which means 5 minutes of charging gives 3.5 hours of talk time. The Le 1s runs Android 5.0 and is powered by a 3000mAh non removable battery.