OPPO Unveils World’s First SmartSensor Image Stabilization Tech at MWC

OPPO has unveiled a breakthrough SmartSensor image stabilization and Super VOOC Flash Charge technologies at Mobile World Congress 2016.

Alen, Vice-President of OPPO, Marketing Director of Mainland China Mobile Business

Super VOOC Flash Charge uses a 5V low-voltage pulse-charge algorithm, ensuring a low-temperature charge that’s safe for the battery. The all-new algorithm pairs with a customized super battery, as well as a new adapter, cable and connector made using premium, military-grade materials. Super VOOC Flash Charge supports Micro USB or type-C interfaces, in line with the global standard. 

Optical image stabilization technologies come in two types, lens-based and sensor-based, but due to the size limitations of smartphones, all previous solutions across the industry were lens-based. OPPO’s SmartSensor is the first-ever sensor-based solution for smartphones, as well as the smallest optical image stabilizer of any kind in the world!

SmartSensor improves on other solutions with a key advantage. Existing lens-based stablizers can only correct for vibrations on two axes of motions, the pitch axis and yaw axis, even though the most common type of unwanted shaking during photography actually takes place on the roll axis. SmartSensor solves this problem, allowing for image stabilization on three axes, pitch, yaw and the all-important roll. Making split-second adjustments with its comb-shaped monocrystalline silicon MEMS, SmartSensor achieves full three-axis image stabilization in a mere 15 milliseconds. 

At the same time, SmartSensor uses a voltage-driven sensor, reducing power consumption to as low as 10 milliwatts, 50 times less than the power consumption of lens-based solutions.

Meanwhile, whereas lens-based image stabilizers generally have a precion of between 3 and 5 μm, SmartSensor remains precise to a vibration of just 0.3μm. The size of a pixel is usually larger than 1 μm, meaning that SmartSensor is the world’s first pixel-level image stabilize. 

OPPO ropes in Hrithik Roshan and Sonam Kapoor as Brand Ambassadors

OPPO has roped in Bollywood stars Hrithik Roshan and Sonam Kapoor as its South Asia Region brand ambassadors. OPPO is the Official Global Partner worldwide for the mobile phone category with International Cricket Council (ICC) for 4 years, from the start of 2016 to the end of 2019. 

In May 2015, OPPO also announced a 3-year partnership with FC Barcelona as global partner. OPPO has also joined forces with America’s Next Top Model (ANTM) Cycle 22 in 2015, to bring a range of stylish devices to the popular reality TV show.

Announcing the development Mr. Sky Li, Vice President OPPO and MD of International Mobile Business said, “As OPPO celebrates its 2nd year anniversary in India it gives me immense pleasure to announce Hrithik and Sonam as OPPO brand ambassadors. Both Hrithik and Sonam are youth icons and are looked up to for their style and attitude, which is completely in tune with our brand philosophy, which is about young at heart and pursuing for perfection, and always be a trendsetter.

Oppo's F series mid-range phones to sport great cameras

OPPO has announced plans to introduce a new product series that will make photography its central focus. The F series is rooted in a growing global demand for premium-quality mobile photography experiences, and in research that has indicated strong consumer recognition that "OPPO shoots great photos". The F series will be a core product series for OPPO in 2016.

According to Mr. Sky Li, OPPO Vice President and Managing Director of International Mobile Business, the F series will inherit the excellent camera performance and exquisite design tradition that have earned accolades for OPPO’s flagship series. The series will bring devices with impressive specs, eye-catching style and amazing prices that will have consumers doing double takes on the excellent specs and build quality.

“We are very excited to introduce the F series, which will allow an even wider range of users from all around the world to experience OPPO’s outstanding photography technology,” said Li.

Meanwhile, OPPO will keep innovating its unique flagship devices to satisfy the continued demand for devices on the vanguard of technology.