OPPO Mobiles, official global partner in the mobile category, has launched “Selfie Expert OPPO F1 Cheer for India” campaign - a 360 degree customer engagement program that goes live from March 1st, 2016. As a part of the campaign, all customers of Selfie Expert OPPO F1 stand a chance to win tickets for the WT20 final.
Mr. Sky Li, Vice President, OPPO Mobiles and MD- International Mobile Business and President of OPPO India said, “There is no better way to join in the fervor of India’s passion for cricket than by giving people a chance to watch the match live win tickets for the final match. There is a huge international cricket fan base in India and OPPO is looking forward to connect with them through our customer engagement program, more of which will be announced very soon.”
OPPO was also recently a part of the ICC- UNICEF’s Swachh Clinics initiative where underprivileged kids got a chance to click selfies with the ICC World Twenty20 2016 Trophy.
OPPO has roped in Bollywood stars Hrithik Roshan and Sonam Kapoor as its South Asia Region brand ambassadors. OPPO is the Official Global Partner worldwide for the mobile phone category with International Cricket Council (ICC) for 4 years, from the start of 2016 to the end of 2019.
In May 2015, OPPO also announced a 3-year partnership with FC Barcelona as global partner. OPPO has also joined forces with America’s Next Top Model (ANTM) Cycle 22 in 2015, to bring a range of stylish devices to the popular reality TV show.
Announcing the development Mr. Sky Li, Vice President OPPO and MD of International Mobile Business said, “As OPPO celebrates its 2nd year anniversary in India it gives me immense pleasure to announce Hrithik and Sonam as OPPO brand ambassadors. Both Hrithik and Sonam are youth icons and are looked up to for their style and attitude, which is completely in tune with our brand philosophy, which is about young at heart and pursuing for perfection, and always be a trendsetter.
OPPO, a leading global technology brand dedicated to provide consumers across America, Africa, Europe, Oceania and Asia with pioneering products has announced its Official Global Partnership worldwide with International Cricket Council (ICC) for the mobile phone category. The partnership will run for 4 years, from the start of 2016 to the end of 2019.
Cricket has always been a strong symbol of sportsmanship and fair play, with its players upholding high standards of respect for both opponents and officials. The ICC, the global governing body of cricket with 10 full members, 37 associate members and 60 affiliate members, is determined to safeguard cricket’s unique spirit and to promote the sport in its 100-plus member countries and regions, which naturally leads to the very selective choice of its partners.
Commenting on the new partnership, ICC Chief Executive David Richardson said: “The ICC is delighted to welcome OPPO on board as a Global Partner and we are excited about the opportunity to team up for the next four years. OPPO is one of the market leaders in its field with an impressive worldwide presence, especially in territories where the game of cricket continues to grow and, in a lot of cases, flourish. We believe that by partnering with OPPO, we can extend cricket’s reach even further. We look forward to working closely with them for the foreseeable future."
OPPO CEO Mr. Tony Chen said, "By hosting the world’s pre-eminent cricket competitions, the ICC dedicates itself to giving fans around the world an extraordinary and unforgettable cricketing experience. This commitment to excellence accords perfectly with OPPO’s pursuit of perfection in its own exceptional products."