Friday, 29 July 2016

LeEco partners with six offline to expand its offline retail presence in India

LeEco has announced today that it is all set to strengthen its offline presence across the country. LeEco has partnered with top Regional retail chains like Sangeetha, Poorvika & Zonal Distributors like Shivalik, AppsYouNeed, Pearl Infotech and PCH to expand its retail network. Through these partnerships, LeEco will be able to expand its retail base to 2000 outlets across 65 cities. By the end of this year, LeEco plans to reach 6000 - 8000 outlets.

LeEco will be offering Le 1S and Le 1S Eco Superphones through the offline model in the first phase and has plans to offer the entire product portfolio in the offline market in the coming months.

In the online space, LeEco is the third largest smartphone brand in India and is offering its Superphones via Flipkart and its own ecommerce marketplace – LeMall. The offline story for LeEco, started Delhi/NCR and spread across to Mumbai & Pune and it now has presence across top 6 metros – New Delhi, Mumbai, Pune, Bangalore, Hyderabad and Chennai.

To cater to a growing number of customers, LeEco also plans to set up more service centres in addition to the 555 outlets it has now.

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