Reaffirming its commitment towards introducing new technology and fueling innovation in its Smartphone range, Panasonic India today launched the power packed Eluga A3 and A3 Pro and announced the appointment of Bollywood celebrity Taapsee Pannu as the new face for its Smartphone Business, in addition to Varun Dhawan, the existing brand ambassador.

The company also unveiled its latest brand campaign– ‘So Much To Do’ for the new Eluga product series, allowing the user to do so much. Panasonic Eluga A3 and Eluga A3 Pro equipped with ARBO – the virtual assistant are priced at Rs. 11,290 and Rs. 12,790 respectively.
The smartphones were today launched in the capital in the presence of Mr. Manish Sharma, President & CEO, Panasonic India & South Asia, Vice President, Appliances Company and Executive Officer, Panasonic Corporation, Mr. Pankaj Rana, Business Head – Mobility Division, Panasonic India and actor Taapsee Pannu.
The new range comes with Panasonic’s stylish innovative design and enhanced camera features, giving consumers the ultimate opportunity to experience and do much more. The full metal body smartphones with split-screen feature come with a massive 4000 mAh battery thereby giving it ample backup to last for a day.
The 9.1 mm light weight devices come with an impressive 5.2” Full HD display with Asahi Dragon Trial glass and a thin bezel, giving the user enhanced visual experience with sharper image quality and vivid colours. The 13 MP Phase Detection Auto Focus rear camera with LED flash and 8 MP front camera captures life-like pictures and superb selfies.
Conveying elegance and panache, the Eluga A3 and A3 Pro offer 16 GB and 32 GB internal storage respectively and support expandable storage up to 128GB via a microSD card slot. The devices are power-driven by 1.25 GHz, MTK 6737 Quad –core (Eluga A3) and 1.3GHz, MTK6753 Octa-core processor (Eluga A3 Pro). The 4G VoLTE enabled smartphones provide additional security to the user with the Front Fingerprint Sensor. Both the devices are paired with 3GB RAM, Android 7.0 Nougat and Google Duo for user friendly one-on-one video calling and for connecting faster with your loved ones.
Eluga A3 and A3 Pro is available starting today onwards across all Panasonic brand shops and other retail outlets across the country.
HTC Corporation (“HTC”) has announced its Independence Day Sale to celebrate Independence Day in the India market. The offer is applicable from 9th- 12th August on Amazon.in with free shipping until stocks last. As a part of the independence day celebrations, all new customers will get an opportunity to buy the VIVE at a reduced price of Rs. 87,990/- from its current price of Rs 92,990/-.

With the purchase of HTC VIVE, customers will also receive Rs 3,000 Steam gift card that can be redeemed. In addition, customer will get bundled copies of Richie’s Plank Experience, Everest VR and a month’s free subscription of Viveport.
VR is transforming our homes and enterprises, and we want to celebrate it by giving our fans an opportunity to buy Vive product at an attractive price. Vive is immensely popular in India and fast becoming the preferred way in which customers wants to experience content.
The first complete VR solution, HTC VIVE was launched in April 2017 at Rs. 92,990/-.VIVE delivers unprecedented realism and immersion, with hundreds of VR apps that let people experience content like never before. Vive owners can access a great variety of content at Viveport (www.viveport.com).
Viveport is HTC’s global app store dedicated to the global app store for virtual reality, democratizing access to the most diverse selection of VR apps and content across education, design, art, social, video, music, sports, health, fashion, travel, news, shopping, creativity tools and more. HTC VIVE includes wireless VR controllers, room scale movement, and Head Mounted Display featuring a built in camera.
Today, Dogfight Watches – the world’s leading pilot watch brand – finally touched down in India. The premium watch brand owned by WIN Inc. (manufacturing arm of WOORIM FMG, South Korea), has been brought to India by North Star Lifestyle LLP. Dogfight has a multinational presence across countries like UK, Ireland, Turkey, South Korea, Indonesia, South Africa, and The United States of America.

The most definitive aspect of every Dogfight watch has been its awe-inspiring design, which is a tribute to the courage of the World War I & II fighter pilots. The name itself is derived from the term that stands for the close-proximity aerial battle between fighter aircrafts. The attributes of precision, courage and resilience required for this kind of warfare are apparent in all the timepieces.
To gain maximum traction online, Dogfight has roped in Amura Marketing Technologies as their marketing partner, one of India’s leading digital marketing companies. Since they decided to go only the online way for sales, Dogfight needed a partner who had a wealth of experience and expertise in Digital Marketing and Sales. Amura is the only digital marketing company in India which is a Google Premier Partner and also an official Facebook Marketing Partner.
Mr. Sunil Chellaram – Designated Partner, Northstar Lifestyle LLP, stated that ‘Dogfight is finally in India and ready to reach out to the millions of watch enthusiasts in the country. India is currently the world’s most dynamic market, and it changes the fastest, but it's undeniable that vintage as a theme, will never go out of fashion here.’
Out of its 75 exclusive pilot watches, Dogfight will be launching 25 designs in India. These watches will be classified under two primary segments – The ACE & the Wingman Collection. The watches are available exclusively on Amazon.in.
Intex Technologies has enhanced its Smart LED TV products portfolio with the launch of 43-inch 4K/UHD Smart TV model - LED B4301 UHD SMT. The new 4K Smart TV model comes with Ultra High Definition Panel (3840 x 2160 pixels) having four times resolution to support fast frame rates, contrast and colour dynamics. The Smart TV operates on Android 5.1, comes with in-built Intex App store and powered by the Quad Core@1.1GHz with 2.5GB RAM & 8GB ROM at a compelling price of Rs.52,990/-

The key features include Miracast that builds upon WiFi for wireless connections of devices (smartphones, laptops, tablets etc.. ) and display content of their choice on big UHD screen, be it, favourite video game or TV series. Its Eye Safe T-Matrix technology removes time lag and stabilises every feature smartly making TV viewing as smooth as it gets. It’s faster response time (9ms) prevents blurry images ensuring that the picture clarity is maintained. The Smart LED TV has Digital Noise Reduction and a built-in Hi-Fi system that enables Sound Alone Effect where one can listen to the sound even when the display goes off.
Intex 4K Smart LED TV model comes with Intex in built App store, a new zone having sub categories of Entertainment,Games ,education,etc along with popular apps like YouTube, Facebook, Netflix, Twitter and up to 200 apps in the customised app store. The built-in WiFi, HDMI and USB ports make connectivity easy and quick. It also supports various Indian languages and can adapt to multiple screen sizes and resolutions. Staying true to its consumer connect policy, the model has User Feedback Mechanism that allows users to share feedback or complaints using the App Store interface on TV itself.
The LED TV is equipped with In-built Bluetooth for wireless audio connect with Bluetooth supported companion products like home threater, speakers/gadget connectivity, is suitable for connecting various devices including USB Port: 2, HDMI :4 and VGA:1.
For the Smart LED TV model, to handle its various features, it comes with a special remote - Air Mouse Control, a unique & stylish joystick design which is quicker & smarter enough to be controlled in any direction unlike conventional TV remote which has to be focused in front of the TV screen for control.
In its efforts to fulfill the vision of bringing the benefits of mobile telephony to the consumers, Karbonn mobiles is all set to launch a new offering - Aura Note Play.

Targeted at today’s consumer, Aura Note Play comes integrated with Vistoso, an app that uses artistic filters which transform your picture into an artwork. This feature allows users create a piece of art out of the pictures that they click as each image is analyzed, giving a unique and exceptional result every time. Not only the artwork lets you create wonderful memories but it can also print on merchandise like mugs, t-shirts, collage etc. Hence, this device helps you restore all your valuable memories by bringing them to life.
The device which is powered by Android 7.0 Nougat is a right mix of performance, style and has an ultra-premium metal finish that gives it a stylish edge in its category. This 4G VoLTE enabled smartphone comes with a spectacular screen size of 6 inch HD IPS full lamination display for the perfect viewing experience.
The new Aura Note Play is packed with outstanding 8MP rear camera with LED flash which gives you options like Panorama shot, continuous shot, smile shot, face detection, auto focus, self-timer, Geo tagging with a Night Mode Pro option to help you adjust the colour, brightness of the image before taking the shot and 5MP front camera for selfies. Aura Note Play hosues a decent 3300 mAh battery to last all day.
Aura Note Play is powered by 1.3 GHz quad-core processor coupled with 2 GB RAM, 16 GB ROM and a dual sim option for seamless multitasking. The device comes with 32 GB expandable memory. Other features of Aura Note Play also include Bluetooth, GPS, FM Radio and G/P/L Sensors, OTG support which will help you connect any USB device with your smartphone and Finger touch sensor to keep your device safe while also making the whole process of using the smartphone effortless.
Aura Note Play comes in two elegant colours- Black and Champagne and is best priced at MOP of INR 7590.
When Amazon launched it’s Prime Video streaming service in India last year, Netflix had to gear up for some stiff competition. while it did lack on the content front, but Amazon Prime did manage to ruffle feathers as the service extended to premium delivery Amazon purchases as well - all for Rs. 500/year.
This opposed to Netflix’s Rs.650/month just for HD video content meant people were queuing up at Amazon. Although it offered every series under the sun, there was no way to stream this to your television, and HD videos are not as mych fun on the laptop or handheld device as an HD TV. Of course, you could always hook up your laptop to your TV using an HDMI cable, but let’s be honest - who really has the time and patience to do that?
That’s when Amazon upped the ante with the FireTV stick earlier this year. You could now stream all the amazon prime content (and so much more) directly to your television.
Amazon FireTV stick comes in a neatly packaged bundle of the FireTV HDMI dongle, an HDMI extender (for easy of connecting it to wall mounted TVs), a USB power cable, a remote and batteries for the remote. The build quality and finish on all of this leaves nothing to be desired.
The FireTV stick is fairly easy to set up - no rocket science, even for the technologically challenged. There’s a small animated video that plays out, once you plug it in to take you through all the points of installation. And once you’ve put in your Wi-Fi password to connect to your home network and your Amazon password to connect to your prime account, you’re good to go. You can also use the setup to stream content from other apps such as Netflix, YouTube, Voot, Hotstar, and Sony Liv among other.
The remote is the star here. The joystick ring style button makes maneuvering through the menus a breeze. and the cursor intuitively lands on the buttons you need to press. The voice input button works great too, but it only searches through Amazon Prime content. If you say `Jessica Jones’ into the mic don’t expect it to go through the Netflix app to bring up the show.
The FireTV is not perfect though. It doesn’t allow you to cast something immediately off your phone at the press of a button, like the Chromecast does. If you want to see a YouTube video on your television, then you have to open the YouTube app on FireTV, navigate to the search bar and type what you’re looking for using the joystick over a virtual keyboard. This can be annoying and tiring.
All in all, it’s a great package for Rs.3,999; especially if you have a high appetite for movies and TV shows. The ease of installation, use and practically zero glitches make this a great addition to your home TV set up.
Mi Max 2, the 6.44 inch phablet from Xiaomi will go on sale today. The device will be available on Flipkart and Xiaomi India's official website at 10 am. This will be the third sale of the device after its launch earlier this month.
Similar to its predecessor, the phone commands a niche market in India. The device comes with a massive battery, a large FullHD screen and front firing speaker which makes it a device good for media consumption.
Here are the highlights of the device:
Processor
Starting with the core of the device, the processor, Mi Max 2 features a Snapdragon 625 chipset. Contrary to the rumours, Xiaomi decided to go with Redmi Note 4's processor for both its variant. Earlier speculations claimed that the device would come in two variants, one with Snapdragon 626 and the other with Snapdragon 660.
The processor is accompanied with 4GB RAM on both the devices. The variants will only be distinguished in accordance with the internal storage. One will come with 64GB and the other with 128GB. Xiaomi has decided to go big on internal storage this year. Last year the company launched the Mi Max with 32GB and 64GB options.
Design
In terms of design, the phone seems much smoother than the previous version. The most evident difference can be seen at the back of the device. Xiaomi has done away with antenna lines on the rear panel and has gone for a smoother, more rounded finish on the rim of the device. According to the company, this will help with the ergonomics of the 6.44-inch phablet.
However, the company has retained the positioning of the fingerprint sensor on the rear panel. The all metal construction and absence of the antenna lines gives a more slab-like design to the device; one can spot similar design cues on the iPhone 7. The speaker grills have been tweaked for better stereo sound which the company claims is big improvement over last years' Mi Max.
Battery
Xiaomi has set the standards for battery performance in the Redmi line-up, with Redmi 4 claiming a two-day battery life. The Mi Max 2 is claiming to have the same performance with a mammoth 5,300mAh battery. The massive size of the screen allows the device to house this huge battery. The Mi Max 2 supports Quick Charge 3.0, which according to the company can recharge 68 percent in just one hour.
Camera
The company claims to have made major changes in the device's camera. The Mi Max 2 will use similar primary image sensor as the flagship Mi6. The 12megapixel camera on the rear panel of the device comes with PDAF support and dual-LED flash. The Sony IMX386 sensor with 1.25-micron pixels will allow better image processing in accordance with the lighting condition. The front camera will be equipped with a 5megapixel sensor.
Source: MSN